Content Strategy for Professionals

Completed by Nelson Ferrigno

February 20, 2018

4.5 hours of videos and peer review average per course

Course Certificates Completed

Content Strategy for Professionals: Capstone Project

Content Strategy for Professionals: Engaging Audiences

Content Strategy for Professionals: Expanding Your Content’s Reach

Content Strategy for Professionals: Managing Content

Content Strategy for Professionals: Ensuring Your Content's Impact

View certificate for Nelson Ferrigno, Content Strategy for Professionals, offered through Coursera. Content Strategy uses credible, trustworthy, transparent media to communicate stories and information to enhance an organization’s strategic goals. In this sequence of courses, participants have learned best practices to create and implement engaging content across media platforms. In the Capstone Project, all of the skills learned throughout the courses were applied to create a Content Strategy response to a challenge facing real organizations today.

Course Certificates

Earned after completing each course in the Specialization

Content Strategy for Professionals: Capstone Project

Northwestern University

Taught by: John Lavine, Candy Lee & Randy Hlavac

Completed by: Nelson Ferrigno by February 20, 2018

4 weeks of study, 3-4 hours/week

View this certificateChevron Right

Content Strategy for Professionals: Engaging Audiences

Northwestern University

Taught by: John Lavine, Candy Lee & Randy Hlavac

Completed by: Nelson Ferrigno by August 25, 2017

4.5 hours of videos and peer review

View this certificateChevron Right

Content Strategy for Professionals: Expanding Your Content’s Reach

Northwestern University

Taught by: John Lavine, Candy Lee & Randy Hlavac

Completed by: Nelson Ferrigno by October 1, 2017

1-3 hours/week

View this certificateChevron Right

Content Strategy for Professionals: Managing Content

Northwestern University

Taught by: Candy Lee, John Lavine & Randy Hlavac

Completed by: Nelson Ferrigno by August 27, 2017

1-3 hours/week

View this certificateChevron Right

Content Strategy for Professionals: Ensuring Your Content's Impact

Northwestern University

Taught by: Candy Lee, John Lavine & Randy Hlavac

Completed by: Nelson Ferrigno by October 2, 2017

1-3 hours/week

View this certificateChevron Right