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    • Influence

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    411 results for "influence"

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      University of Illinois at Urbana-Champaign

      Strategic Management and Leadership MasterTrack™ Certificate

      Credit offered

      Mastertrack · 6-12 Months

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      Macquarie University

      Global Leadership and Human Resource Management MasterTrack® Certificate

      Skills you'll gain: Human Resources, Leadership and Management, Business Psychology

      Credit offered

      Mastertrack · 6-12 Months

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      Indian School of Business

      Certificate in Strategic Leadership

      University Certificate · 6-12 Months

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      Google

      Google Digital Marketing & E-commerce

      Skills you'll gain: Accounting, Advertising, Algorithms, Analysis, Back-End Web Development, Benefits, Big Data, Business Analysis, Cloud Computing, Communication, Customer Relationship Management, Customer Success, Customer Support, Data Analysis, Data Management, Data Mining, Data Visualization, Digital Marketing, E-Commerce, Entrepreneurship, Finance, Financial Analysis, General Statistics, Human Computer Interaction, Human Resources, Leadership and Management, Market (Economics), Market Research, Marketing, Marketing Strategy, Mathematical Optimization, Mathematical Theory & Analysis, Mathematics, Media Market, Media Strategy & Planning, Probability & Statistics, Research and Design, Sales, Search Engine Optimization, Shipping and Receiving, Social Media, Software As A Service, Software Engineering, Software Testing, Strategy, Strategy and Operations, Supply Chain and Logistics, Theoretical Computer Science, User Experience, Web Development

      4.8

      (2.4k reviews)

      Beginner · Professional Certificate · 3-6 Months

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      Google

      Foundations of Digital Marketing and E-commerce

      Skills you'll gain: Data Analysis, Market Research, Leadership and Management, Web Development, Social Media Marketing, Mathematical Theory & Analysis, Digital Marketing, Back-End Web Development, Marketing, Social Media, Media Market, Strategy and Operations, Mathematical Optimization, E-Commerce, Communication, Data Visualization, Research and Design, Sales, Strategy, Customer Relationship Management, Analysis, Advertising, Customer Success, Mathematics, Finance, Entrepreneurship

      4.8

      (2k reviews)

      Beginner · Course · 1-4 Weeks

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      Meta

      Introduction to Social Media Marketing

      Skills you'll gain: Digital Marketing, Leadership and Management, Social Media Marketing, Advertising, Communication, Marketing, Entrepreneurship, Strategy and Operations, Media Market, Target Audience, Social Media, Strategy, Public Relations, Audience, Sales, Market (Economics), Writing, Social Media Platforms

      4.8

      (8.3k reviews)

      Beginner · Course · 1-3 Months

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      Google

      From Likes to Leads: Interact with Customers Online

      Skills you'll gain: Digital Marketing, Entrepreneurship, Media Market, Data Analysis, Strategy, Communication, Strategy and Operations, Benefits, Marketing, Social Media, Media Strategy & Planning, Leadership and Management, Sales

      4.8

      (153 reviews)

      Beginner · Course · 1-3 Months

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      Northwestern University

      Social Media Marketing

      Skills you'll gain: Advertising, Analytics, Communication, Entrepreneurship, Leadership and Management, Marketing, Marketing Strategy, Media Market, Media Strategy & Planning, Sales, Social Media, Social Media Marketing, Social Network, Strategy, Strategy and Operations

      4.6

      (5.1k reviews)

      Beginner · Specialization · 3-6 Months

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      Google

      Satisfaction Guaranteed: Develop Customer Loyalty Online

      Skills you'll gain: Customer Support, Social Media Marketing, Human Resources, Interview, Search Engine Optimization, Data Analysis, Market Research, Research and Design, Entrepreneurship, Strategy and Operations, E-Commerce, Customer Relationship Management, Marketing, Communication, Supply Chain and Logistics, Sales, Finance, Media Market, Market (Economics), Customer Success

      4.8

      (107 reviews)

      Beginner · Course · 1-4 Weeks

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      Meta

      Fundamentals of Social Media Advertising

      Skills you'll gain: Security Strategy, Digital Marketing, Entrepreneurship, Security Engineering, Leadership and Management, Strategy, Advertising, Communication, Software Security, Social Media, Media Market, Strategy and Operations, Regulations and Compliance, Research and Design, Marketing, Social Media Marketing, Advertising Campaigns, Sales, Finance, Network Security, Databases, Visual Design, Database Administration, Public Relations, Computer Networking

      4.8

      (1.3k reviews)

      Beginner · Course · 1-3 Months

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      IE Business School

      Implementación del Marketing Mix

      Skills you'll gain: Accounting, Architecture, B2B Sales, Behavioral Economics, Brand Management, Business Psychology, Communication, Corporate Accouting, Customer Relationship Management, Customer Success, Design and Product, Digital Marketing, Econometrics, Entrepreneurship, Finance, Human Resources, Leadership Development, Leadership and Management, Market (Economics), Market Analysis, Market Research, Marketing, Marketing Mix, Media Market, Merchandising, Probability & Statistics, Probability Distribution, Product Management, Product Marketing, Public Relations, Research and Design, Retail Sales, Retail Store Operations, Sales, Stock, Strategy, Strategy and Operations, Supply Chain and Logistics

      4.8

      (1.6k reviews)

      Beginner · Specialization · 3-6 Months

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      Meta

      Advertising with Meta

      Skills you'll gain: Entrepreneurship, Media Market, Digital Marketing, Leadership and Management, Marketing, Advertising, Budget Management, Strategy and Operations, Social Media, Strategy, Social Media Marketing, Advertising Campaigns, Sales, Communication, Finance

      4.8

      (1.4k reviews)

      Beginner · Course · 1-3 Months

    Searches related to influence

    influencer marketing strategy
    the influence of social determinants on health
    the influence of social context on health
    storytelling et influence : communiquer pour convaincre
    leadership and influence
    curanderismo: global & cultural influences of traditional healing
    leadership through social influence
    how to use influencer marketing to grow instagram business
    1…678…35

    In summary, here are 10 of our most popular influence courses

    • Strategic Management and Leadership MasterTrack™ Certificate: University of Illinois at Urbana-Champaign
    • Global Leadership and Human Resource Management MasterTrack® Certificate: Macquarie University
    • Certificate in Strategic Leadership: Indian School of Business
    • Google Digital Marketing & E-commerce: Google
    • Foundations of Digital Marketing and E-commerce: Google
    • Introduction to Social Media Marketing: Meta
    • From Likes to Leads: Interact with Customers Online: Google
    • Social Media Marketing: Northwestern University
    • Satisfaction Guaranteed: Develop Customer Loyalty Online: Google
    • Fundamentals of Social Media Advertising: Meta

    Frequently Asked Questions about Influence

    • To influence someone is to affect or change their behavior without the direct use of authority, coercion, or force. Instead, the influencer creates change by shifting the mindset of individuals, groups, or entire organizations, persuading them to adopt the desired course of action of their own free will. The ability to influence can be important for everyday communication and maintaining harmonious relationships in our personal and family lives, but it is also a very important skill for many jobs and career paths.

      For instance, being able to subtly influence your customers to “get to yes” when you’re closing a deal is an essential talent of sales professionals of all kinds, whether you’re selling shoes or business software. In fact, the world of social media and digital marketing has created a new type of selling called influencer marketing, in which influential personalities and cultural figures post pictures and testimonials with the product being sold.

      The ability to influence is also essential for leadership roles in any organization, as management positions require you to motivate employees to not only fulfill their roles but to work enthusiastically at the peak of their abilities. The best executives and CEOs are talented at bringing their teams into vision alignment, with strongly shared priorities, values, and focused goal setting that allow organizations to succeed - in business as well as in the recruitment of top-flight talent.‎

    • Influencing skills are important for almost any career that requires working in a team, but they are most important for roles as managers and top executives. Dale Carnegie’s “How to Win Friends and Influence People” has been a mainstay in business school curricula despite being written nearly a century ago because this skill has always been fundamental for success in the business world. The ability to get your team aligned to work together effectively is rare and highly valued; according to the Bureau of Labor Statistics, top executives earned a median annual salary of $104,690 per year in 2019, including a median pay of $184,460 for chief executive officers (CEOs).‎

    • Absolutely. There is a common myth that the ability to influence others is simply an innate talent that some people have and others don’t, but the reality is that influencing is a skill that is taught at every business school - including schools offering courses online through Coursera. You can learn how to influence others from leading faculty at top-ranked schools like University of Pennsylvania, University of Michigan, Northwestern University, and Macquarie University. And even though Coursera lets you learn remotely on a flexible schedule, you can still work with faculty in live virtual office hours that let you practice your influencing skills to an expert audience.‎

    • Some skills or experience you might need to have before learning influence are strong social skills that allow you to get along with all types of people, such as supervisors, peers, and customers. If you have any sales experience or experience presenting information and concepts to others in person or online, you may already have the skills necessary to learn advanced influencing methods.‎

    • The kind of people who are best suited for roles in influence are those who are confident in their abilities to motivate and persuade others whether or not they’re in authority roles. Types of people well suited for roles in influence can build and maintain high-quality relationships with diverse groups of individuals. People best suited for learning influence can discern other people’s attitudes, diverse social factors influencing behavior, and why people may or may not act on their intentions.‎

    • Learning influence may be right for you if you want to learn how to develop it so you can become more effective in achieving your organizational goals. Studying the subject may be right for you if you want to understand the framework of power and influence and the dynamics of effective networks, persuasion, and leverage. If you're in any type of role where you need negotiation, communication, and sales skills, then learning influence may be a good choice for you.‎

    • Common career paths for someone who has studied influence are often found in corporate management in general where the ability to persuade people is paramount. Specific common career paths for people who have studied influence might be product and brand management, research and development, and any leadership position in an organization’s C-suite. Another common career path for someone in influence is blogging where paid or sponsored influencers create content on various social media platforms. The most common career path for someone in influence is in sales where it’s critical to understand how to best persuade customers and clients using various tools, including neuromarketing.‎

    • There are many topics you can study that are related to influence, such as emotional intelligence, which may help you to work effectively in teams, build cooperative relationships, and exercise effective influence to foster meaningful change. Another topic related to influence that you can study is social psychology to help you understand why people behave in certain ways. Marketing is another strongly related topic to influence that you might consider studying.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.
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