Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Data Import/Export, Data Cleansing, Data Preprocessing, Data Analysis, Data Quality, Human Resources Information System (HRIS), Data Ethics, Data Validation, Microsoft Excel, Data Integrity, Verification And Validation, AI Workflows, Relational Databases, Project Documentation
Beginner · Course · 1 - 4 Weeks

John Wiley & Sons
Skills you'll gain: Mergers & Acquisitions, Business Valuation, Financial Forecasting, Environmental Social And Corporate Governance (ESG), Forecasting, Risk Management, Corporate Strategy, Revenue Forecasting, Corporate Finance, Cash Flow Forecasting, Business Analytics, Equities, Corporate Sustainability, Performance Measurement, Financial Statement Analysis, Financial Management, Finance, Financial Analysis, Financial Acumen, Performance Management
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Investment Banking, Mergers & Acquisitions, Market Analysis, Investments, Financial Services, Financial Market, Capital Markets, Financial Analysis, Market Research, Financial Trading, Corporate Finance, Business Strategies, Sales
Mixed · Course · 1 - 4 Weeks

Salesforce
Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Dashboard, Sales, Sales Development, Order Entry, Closing (Sales), Customer Relationship Management (CRM) Software, Lead Generation, Request For Quotation (RFQ), Sales Support, Customer Relationship Management, Sales Enablement, General Sales Practices, Service Management
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

University of California, Davis
Skills you'll gain: ArcGIS, GIS Software, Geographic Information Systems, Geospatial Information and Technology, Data Sharing, Geospatial Mapping, Spatial Analysis, Metadata Management, Data Quality, Data Mapping, Data Visualization, Data Visualization Software, Data Analysis, File Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Portfolio Management, Project Portfolio Management, Competitive Analysis, Portfolio Risk, Financial Market, Financial Systems, Securities Trading, Financial Trading, Investment Management, Project Management Office (PMO), Asset Management, Program Management, Investments, Equities, Organizational Strategy, Market Data, Return On Investment, Market Analysis, Capital Markets, Risk Management
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Risk Mitigation, People Analytics, Project Planning, Risk Analysis, Project Risk Management, Dashboard Creation, Data Import/Export, Human Resources Software, HR Tech, Project Coordination, Risk Management, Data Manipulation, Data Wrangling, Data Processing, Workforce Planning, Milestones (Project Management), Timelines, Data Preprocessing, Data Pipelines, Information Technology
Advanced · Course · 1 - 3 Months

University of California San Diego
Skills you'll gain: Big Data, Apache Hadoop, Scalability, Data Processing, Data Science, Distributed Computing, Unstructured Data, Data Analysis, Real Time Data, Data Quality, Data Storage
Mixed · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Data Science, Data Strategy, Data Literacy, Data Management, Data Analysis, Data-Driven Decision-Making, Project Design, Performance Metric, Software Engineering, Machine Learning, Statistical Inference
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Unsupervised Learning, Plot (Graphics), Data Visualization, Exploratory Data Analysis, Supervised Learning, Data Presentation, Data Cleansing, Model Evaluation, Graphing, Descriptive Analytics, Dimensionality Reduction, Data Science, Matplotlib, Predictive Modeling, Machine Learning Methods, Data Analysis, Pandas (Python Package), Database Management, Applied Machine Learning, Machine Learning Algorithms
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: Budget Management, Cost Accounting, Internal Auditing, Financial Reporting, Financial Statement Analysis, Financial Statements, Internal Controls, Auditing, Budgeting, Variance Analysis, Cost Control, Financial Forecasting, Performance Measurement, Performance Reporting, Financial Data, Business Process Reengineering, Big Data, Analytics, Financial Management, Business
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Capacity Management, Data Loss Prevention, Power BI, Resource Management, Data Security, Microsoft Power Platform, Microsoft Teams, Microsoft Copilot, Microsoft 365, Data Governance, Data Management, Microsoft Office, Business Intelligence, Data Integration, AI Enablement, AI Product Strategy, Governance, Data Analysis, Data Analysis Software
Advanced · Course · 1 - 3 Months