• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.

Popular Customer Analytics Courses and Certifications


  • C

    Coursera

    Advanced Excel Data Processing and VBA Automation

    Skills you'll gain: Variance Analysis, Excel Macros, Excel Formulas, Microsoft Excel, Financial Data, Financial Forecasting, Spreadsheet Software, Financial Analysis, Financial Modeling, Budgeting, Data Cleansing, Revenue Forecasting, Management Reporting, Data Validation, Forecasting, Pivot Tables And Charts, Generative AI, Trend Analysis, Visual Basic (Programming Language), Data Analysis

    Advanced · Course · 1 - 3 Months

  • U

    University of California, Davis

    SQL Problem Solving

    Skills you'll gain: SQL, Data Quality, Complex Problem Solving, JSON, Business Metrics, Business Reporting, Data Validation, Data Presentation, Forecasting, Data Analysis, Predictive Analytics

    ★ 4.2 (24) · Intermediate · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Data Visualization & Dashboarding with R

    Skills you'll gain: Rmarkdown, Shiny (R Package), Ggplot2, Tidyverse (R Package), Data Visualization, Spatial Data Analysis, Statistical Visualization, Dashboard Creation, Scatter Plots, Plot (Graphics), Dashboard, R (Software), Data Import/Export, Interactive Data Visualization, R Programming, Data Visualization Software, Spatial Analysis, Geospatial Information and Technology, Data Science, Data Analysis

    ★ 4.8 (452) · Beginner · Specialization · 3 - 6 Months

  • G

    Google

    Marketing digital e e-commerce do Google

    Skills you'll gain: Data Storytelling, Email Marketing, Google Ads, Digital Advertising, Paid media, Social Media Analytics, Social Media Marketing, Search Engine Optimization, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Online Advertising, Digital Marketing Tools, Marketing, E-Commerce

    ★ 4.9 (334) · Beginner · Professional Certificate · 3 - 6 Months

  • E

    EDUCBA

    Markets and Firm Decisions in Economics

    Skills you'll gain: Economics, Market Dynamics, Business Economics, Supply And Demand, Consumer Behaviour, Tax, Market Analysis, Economics, Policy, and Social Studies, Cost Benefit Analysis, Cost Accounting, Competitive Analysis, Revenue Management, Production Process, Production Management, Branding, Resource Allocation

    Mixed · Course · 1 - 3 Months

  • K

    Kennesaw State University

    Six Sigma Tools for Analyze

    Skills you'll gain: Six Sigma Methodology, Root Cause Analysis, Process Analysis, Probability Distribution, Statistical Process Controls, Lean Methodologies, Probability & Statistics, Process Improvement, Process Improvement and Optimization, Process Mapping, Systems Of Measurement, Data Analysis, Statistical Methods, Probability, Statistics, Risk Analysis

    ★ 4.7 (1.9K) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Getting Started with Loki Observability

    Skills you'll gain: System Monitoring, Event Monitoring, Performance Tuning, Incident Response, Continuous Monitoring, Query Languages, Incident Management, Root Cause Analysis, Technical Documentation, Data Analysis, Data Storage

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Professional Success Skills

    Skills you'll gain: Creative Thinking, Creativity, Business Ethics, Business Analytics, Data Visualization, Ideation, Data Literacy, Creative Problem-Solving, Leadership and Management, Business Leadership, Brainstorming, Business Strategy, Organizational Leadership, Ethical Standards And Conduct, Decision Making, Emotional Intelligence, Accounting, Cultural Sensitivity, Cultural Diversity, Brand Management

    ★ 4.7 (467) · Beginner · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Gut Check: Exploring Your Microbiome

    Skills you'll gain: Microbiology, Physiology, Epidemiology, Life Sciences, Big Data, Data Analysis, Medical Science and Research, Immunology, Molecular Biology, Nutrition and Diet, Biology, Metadata Management, Specimen Collection, Taxonomy

    ★ 4.7 (1.2K) · Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Snowflake 전문가를 위한 BigQuery 기초

    Skills you'll gain: Snowflake Schema, Data Warehousing, Data Modeling, Identity and Access Management, SQL, Database Design, Database Management, Google Cloud Platform, Data Architecture, Role-Based Access Control (RBAC), Query Languages, Relational Databases, Database Architecture and Administration, Big Data, Data Sharing, Data Integration, Data Import/Export

    Intermediate · Course · 1 - 3 Months

  • T

    The State University of New York

    Practical Time Series Analysis

    Skills you'll gain: Time Series Analysis and Forecasting, R (Software), Forecasting, R Programming, Statistical Analysis, Model Evaluation, Data Analysis, Statistical Programming, Data Visualization, Statistical Visualization, Statistical Software, Mathematical Modeling, Statistical Modeling, Data Analysis Software, Correlation Analysis, Descriptive Statistics, Statistical Inference

    ★ 4.6 (1.7K) · Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Principes de base pour les utilisateurs Snowflake

    Skills you'll gain: Identity and Access Management, Google Cloud Platform, Data Modeling, Query Languages, Role-Based Access Control (RBAC), SQL, Data Import/Export, Data Architecture, Data Warehousing, Database Design, Extract, Transform, Load, Big Data, Data Integration, Data Migration, Database Architecture and Administration, Real Time Data

    Intermediate · Course · 1 - 3 Months

1…131132133…489

In summary, here are 10 of our most popular customer analytics courses

  • Advanced Excel Data Processing and VBA Automation: Coursera
  • SQL Problem Solving: University of California, Davis
  • Data Visualization & Dashboarding with R: Johns Hopkins University
  • Marketing digital e e-commerce do Google: Google
  • Markets and Firm Decisions in Economics: EDUCBA
  • Six Sigma Tools for Analyze: Kennesaw State University
  • Getting Started with Loki Observability: Coursera
  • Professional Success Skills: University of Illinois Urbana-Champaign
  • Gut Check: Exploring Your Microbiome: University of Colorado Boulder
  • Snowflake 전문가를 위한 BigQuery 기초: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok