Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Instagram, Social Media Marketing, Social Media, Collaborative Software, Social Media Content, Content Creation, Editing, Marketing Materials, Account Management
Beginner · Guided Project · Less Than 2 Hours

University of Pennsylvania
Skills you'll gain: Analysis, Case Studies, Business Analysis, Business, Business Management, Competitive Analysis, Business Marketing, Business Strategies, Business Operations, Business Strategy, Proposal Writing, Performance Review
Mixed · Course · 1 - 3 Months

Skills you'll gain: Data Validation, Extract, Transform, Load, Object-Relational Mapping, Data Cleansing, Data Manipulation, Data Quality, Data Pipelines, Pandas (Python Package), Descriptive Statistics, Database Management, Data Transformation, Data Integrity, Relational Databases, Exploratory Data Analysis, Databases, Data Processing, SQL, Data Persistence, Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Statistical Modeling, Microsoft Azure, Statistical Methods, Data Science, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, MLOps (Machine Learning Operations), Azure Synapse Analytics, Cloud Computing, Data Preprocessing, Data Management, Model Deployment, Model Evaluation, Development Environment
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Operational Databases, NoSQL, Real Time Data, Scalability, Database Design, Application Deployment, Data Infrastructure, Big Data, Data Manipulation, Performance Tuning, Data Modeling, Distributed Computing, Data Storage Technologies
Beginner · Course · 1 - 4 Weeks

American Psychological Association
Skills you'll gain: Box Plots, Descriptive Statistics, Histogram, Probability & Statistics, Exploratory Data Analysis, Graphing, Variance Analysis, Statistical Visualization, Statistical Analysis, Data Analysis, Analytical Skills
Beginner · Course · 1 - 3 Months

Skills you'll gain: Text Mining, Natural Language Processing, Cloud API, Google Cloud Platform, Unstructured Data, Classification And Regression Tree (CART), Application Programming Interface (API), Data Analysis
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Facebook, Product Promotion, Social Media Management, Inventory Control, Inventory Management System, Social Media, Promotional Strategies, Social Media Marketing, Product Knowledge, Marketing, Merchandise Displays, Business Communication
Intermediate · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Gemini, Image Analysis, LLM Application, Multimodal Prompts, Large Language Modeling, Text Mining, Google Cloud Platform, Computer Vision, Data Processing
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Data Visualization, Matplotlib, Scientific Visualization, Data Storytelling, Pivot Tables And Charts, Data Visualization Software, Data Analysis, Data Structures, Heat Maps, Data Manipulation, Pandas (Python Package), NumPy, Data Transformation, Data Preprocessing, Exploratory Data Analysis, Data Cleansing, Data Mapping, Data Import/Export, Python Programming, Scripting
Intermediate · Specialization · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Data Visualization, Network Analysis, Relational Databases, Data Visualization Software, Social Network Analysis, Data Storytelling, Data Analysis, Data Manipulation, Social Impact, Human Factors, Innovation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Slack (Software), Internal Communications, Organizational Structure, Strategic Communication, Stakeholder Communications, Technical Communication, Stakeholder Engagement, Organizational Effectiveness, Collaborative Software, Team Management
Beginner · Guided Project · Less Than 2 Hours