Google Ads courses can help you learn keyword research, ad creation, campaign management, and performance analysis. You can build skills in budget allocation, audience targeting, and A/B testing to optimize your advertising efforts. Many courses introduce tools like Google Ads Editor and Google Analytics, that support tracking campaign success and understanding user behavior.
University of Colorado Boulder
Skills you'll gain: Digital Advertising, Online Advertising, Contextual Advertising, Advertising, Pay Per Click Advertising, Performance marketing, Google Ads, Advertising Campaigns, Paid media, Marketing, Media Planning, Search Engine Marketing, Social Media Campaigns, Social Media Marketing, Social Media, Social Media Strategy, Video Production, Key Performance Indicators (KPIs), Benchmarking, Performance Metric
Beginner · Course · 1 - 3 Months
Google Cloud
Skills you'll gain: Google Workspace, Calendar Management, Setting Appointments, Collaborative Software, Organizational Skills, Productivity Software, Scheduling, Event Management, Data Sharing
Beginner · Course · 1 - 3 Months
Google Cloud
Skills you'll gain: Google Docs, Collaborative Software, Document Management, Data Sharing, File Management, Version Control, Editing, Cloud Storage
Beginner · Course · 1 - 3 Months
Google Cloud
Skills you'll gain: Google Workspace, File Management, Collaborative Software, Document Management, Data Sharing, Productivity Software, Cloud Storage, Role-Based Access Control (RBAC)
Beginner · Course · 1 - 3 Months
Google Cloud
Skills you'll gain: Presentations, Google Workspace, Productivity Software, Sales Presentations, Business Communication, Version Control, Collaborative Software, Multimedia, Data Sharing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Paid media, Instagram, Online Advertising, Social Media, Social Media Campaigns, Advertising Campaigns, Advertising, Digital Advertising, Marketing Materials, Social Media Marketing, Social Media Content, Social Media Strategy, Facebook, Copywriting, Content Creation, Marketing, Information Privacy, Campaign Management, Data Collection, Brand Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Management, Content Creation, Instagram, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience
Beginner · Course · 1 - 3 Months

Skills you'll gain: Model Deployment, Google Cloud Platform, MLOps (Machine Learning Operations), Unstructured Data, Big Data, Cloud Deployment, Data Pipelines, Artificial Intelligence and Machine Learning (AI/ML), Data Processing, Machine Learning, Jupyter, Natural Language Processing
Intermediate · Course · 1 - 3 Months
University of Colorado Boulder
Skills you'll gain: Campaign Management, Google Ads, Advertising Campaigns, Search Engine Marketing, Pay Per Click Advertising, Online Advertising, Digital Advertising, Keyword Research, Target Audience, Bidding, Performance marketing, Budget Management
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Sheets, Spreadsheet Software, Excel Formulas, Pivot Tables And Charts, Collaborative Software, Data Sharing, Data Presentation, Data Visualization, Data Visualization Software, Data Analysis, Data Import/Export, Data Management
Beginner · Course · 1 - 3 Months
University of Colorado Boulder
Skills you'll gain: Social Media Campaigns, Advertising Campaigns, Social Media, Social Media Strategy, Social Media Marketing, Instagram, Campaign Management, Advertising, Facebook, Digital Advertising, Paid media, Content Performance Analysis, Target Audience, Customer Engagement, Budget Management
Beginner · Course · 1 - 4 Weeks

Universidad Austral
Skills you'll gain: Google Ads, Content Performance Analysis, Campaign Management, Pay Per Click Advertising, Keyword Research, Performance Metric, Contextual Advertising, Performance Analysis, Online Advertising, Performance marketing, Digital Advertising, Budget Management, Search Engine Marketing, Advertising Campaigns, Paid media, Advertising, Media Planning, Bidding, Target Audience
Beginner · Course · 1 - 4 Weeks