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  • Marketing Management

Marketing Management Courses

Marketing management courses can help you learn strategic planning, market analysis, brand development, and customer relationship management. You can build skills in digital marketing tactics, campaign management, and data analytics to measure campaign effectiveness. Many courses introduce tools like Google Analytics, CRM software, and social media platforms, showing how these resources can enhance your marketing strategies and improve engagement with target audiences.


Popular Marketing Management Courses and Certifications


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    Stanford University

    Cryptography I

    Skills you'll gain: Cryptography, Data Encryption Standard, Encryption, Key Management, Advanced Encryption Standard (AES), Public Key Cryptography Standards (PKCS), Cybersecurity, Authentications, Data Integrity, Secure Coding, Algorithms, Computational Thinking

    4.8
    Rating, 4.8 out of 5 stars
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    4.5K reviews

    Mixed · Course · 1 - 3 Months

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    Coursera

    Advanced Project Operations & Automation

    Skills you'll gain: Earned Value Management, Workflow Management, Business Process Automation, Change Management, Project Management, Project Controls, Performance Measurement, Automation, Predictive Modeling, AI Enablement, Strategic Communication, Data-Driven Decision-Making, Risk Analysis, Process Improvement and Optimization, Process Optimization, Analytics, Cloud-Based Integration, Generative AI, Systems Integration, Machine Learning

    Advanced · Specialization · 3 - 6 Months

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    Coursera

    Technology & Software Sales Fundamentals

    Skills you'll gain: Account Strategy, Account Management, Selling Techniques, Technical Sales, Sales Territory Management, Cold Calling, Sales Process, Sales Strategy, Closing (Sales), Customer Relationship Building, Customer Engagement, B2B Sales, Consultative Selling, Customer Relationship Management, Solution Selling, Generative AI Agents, Lead Generation, Overcoming Objections, Return On Investment, Predictive Analytics

    4.7
    Rating, 4.7 out of 5 stars
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    493 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Microsoft

    Smarter Content and Communications with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Editing, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Content Marketing, Content Strategy, Generative AI, Marketing Strategies

    4.6
    Rating, 4.6 out of 5 stars
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    188 reviews

    Beginner · Specialization · 3 - 6 Months

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    Creo Incubator

    Entrepreneurship: Scaling & GTM Growth Strategy

    Skills you'll gain: Go To Market Strategy, Competitive Analysis, Growth Strategies, Product Development, Market Opportunities, User Experience, Market Analysis, Sales Strategy, Brand Strategy, Marketing Strategies, Product Marketing, Entrepreneurship, Business Strategy, Product Management, Market Research, Key Performance Indicators (KPIs)

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Vanderbilt University

    Prompt Engineering for ChatGPT

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, LLM Application, Productivity, OpenAI, AI Enablement, Generative AI, Artificial Intelligence, Large Language Modeling, Creativity, Problem Solving, Context Management, Verification And Validation

    4.8
    Rating, 4.8 out of 5 stars
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    7.6K reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Analyze Supplier Performance: Boost Success

    Skills you'll gain: Variance Analysis, Supplier Performance Management, Contract Management, Supplier Quality Management, Service Level Agreement, Contract Compliance, Performance Measurement, Contract Accounting, Performance Review, Compliance Management, Key Performance Indicators (KPIs)

    Beginner · Course · 1 - 4 Weeks

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    IBM

    Generative AI: Prompt Engineering Basics

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, AI Workflows, Context Management, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
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    7.7K reviews

    Beginner · Course · 1 - 4 Weeks

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    Logical Operations

    ITIL 4 Foundation

    Skills you'll gain: Information Technology Infrastructure Library, Problem Management, IT Service Management, Service Management, IT Management, Change Control, Information Technology Operations, Information Technology, Service Level, Operations Management, Technical Support and Services, Incident Management, Governance, Technical Management, Help Desk Support, Asset Management, Operations, Automation

    Beginner · Specialization · 1 - 3 Months

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    Coursera

    Advanced Branding in Canva

    Skills you'll gain: Canva (Software), Logo Design, Branding, Brand Strategy, Style Guides, Typography, Brand Management, Creative Design, Marketing Design, Graphic Design, Color Theory, Graphic and Visual Design, Digital Design, Governance, Asset Management, Layout Design, Scalability

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Universidad de Palermo

    Administración de Empresas

    Skills you'll gain: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Cost Accounting, Marketing, Talent Management, Brand Management, Business Economics, Accounting, Brand Strategy, Strategic Marketing, Leadership Development, Budgeting, Cash Flows, Business Leadership, Value Propositions, Organizational Strategy, Market Dynamics, Economics

    4.8
    Rating, 4.8 out of 5 stars
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    2.7K reviews

    Beginner · Specialization · 3 - 6 Months

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    Alex Genadinik

    B2B Sales: High-Impact Questions, Active Listening

    Skills you'll gain: Business Development, B2B Sales, Strategic Partnership, Negotiation, Proposal Writing, Price Negotiation, Contract Negotiation, New Business Development, Consultative Selling, Selling Techniques, Inside Sales, Phone Sales, Sales Development, Sales, Non-Verbal Communication, Marketing Psychology, Search Engine Optimization, Sales Prospecting, Relationship Building, Telephone Skills

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing management courses

  • Cryptography I: Stanford University
  • Advanced Project Operations & Automation: Coursera
  • Technology & Software Sales Fundamentals: Coursera
  • Smarter Content and Communications with Microsoft Copilot: Microsoft
  • Entrepreneurship: Scaling & GTM Growth Strategy : Creo Incubator
  • Prompt Engineering for ChatGPT: Vanderbilt University
  • Analyze Supplier Performance: Boost Success: Coursera
  • Generative AI: Prompt Engineering Basics: IBM
  • ITIL 4 Foundation: Logical Operations
  • Advanced Branding in Canva: Coursera

Skills you can learn in Entrepreneurship

Innovation (38)
Modeling (25)
Business Model (18)
Plan (16)
Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

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