Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

Technical University of Munich (TUM)
Skills you'll gain: Social Impact, Experimentation, Program Evaluation, Community Development, Sustainable Development, Systems Thinking, Research, Human Centered Design, Culture, Cultural Diversity, Creative Problem-Solving, Case Studies, Critical Thinking
Beginner · Course · 1 - 4 Weeks

The University of Edinburgh
Skills you'll gain: Physics, Laboratory Research, Mechanics, Experimentation, Mathematical Modeling, electromagnetics, General Science and Research, Applied Mathematics
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Google Analytics, Web Analytics, Benchmarking, Content Performance Analysis, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Real Time Data, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Program Management, Project Management, Project Management Life Cycle, Project Management Institute (PMI) Methodology, Benefits Administration, Organizational Strategy, Governance, Stakeholder Engagement, Risk Management, Test Planning
Intermediate · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Land Management, Supply Chain, Food and Beverage, Supply Chain Systems, Transportation, Supply Chain, and Logistics, Supply Chain Management, Supply And Demand, Production Management, Environment and Resource Management, Market Dynamics, Technology Solutions, Consumer Behaviour
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Process Mapping, Strategic Thinking, Process Analysis, Process Management, Business Workflow Analysis, Operational Efficiency, Business Process Improvement, Process Improvement, Lean Methodologies, Waste Minimization
Beginner · Course · 1 - 4 Weeks

Aptly
Skills you'll gain: TikTok, Social Media Marketing, Business Marketing, Social Media Strategy, Social Media, Content Creation, Marketing Strategies, Content Marketing, Marketing, Brand Awareness, Driving engagement, Content Strategy, Branding, Customer Engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Adobe XD, Prototyping, User Experience Design, Usability Testing, UI/UX Research, Figma (Design Software), Presentations, Responsive Web Design, Information Architecture, User Story, Storyboarding, User Research, Design, User Interface and User Experience (UI/UX) Design, Web Design, Persona (User Experience), User Centered Design, Data Ethics, Design Reviews, Usability
Beginner · Professional Certificate · 3 - 6 Months

Coursera
Skills you'll gain: Usability Testing, Usability, Test Tools, Interaction Design, Human Computer Interaction, Test Planning, User Research, Product Development, Web Analytics and SEO
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: API Gateway, Cloud API, Application Programming Interface (API), Kubernetes, Google Cloud Platform, Hybrid Cloud Computing, Application Performance Management, Capacity Management, Scalability, Application Security, Security Controls, System Monitoring, Application Deployment, Patch Management, Data Security, Cloud Deployment, Software Installation, Network Troubleshooting, Verification And Validation, Release Management
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: LangChain, LLM Application, Prompt Engineering, Large Language Modeling, OpenAI API, Hugging Face, ChatGPT, Embeddings, AI Workflows, Development Environment, Generative AI Agents, Retrieval-Augmented Generation, Vector Databases, Python Programming, Document Management, Application Development, Context Management
Intermediate · Course · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Media Planning, Consumer Behaviour, Cross-Channel Marketing, Digital Advertising, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Paid media, Network Model, Business-To-Consumer, Marketing Analytics, Business Analysis
Beginner · Course · 1 - 3 Months