Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

University of Washington
Skills you'll gain: Power BI, Data Modeling, Data Transformation, Business Requirements, Star Schema, Data Visualization Software, Snowflake Schema, Relational Databases, Data Integration, Database Design, Data Import/Export, Data Cleansing, Data Analysis Expressions (DAX), Business Intelligence, Data Analysis, Stakeholder Management, Decision Making
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Growth Strategies, Entrepreneurship, Performance Measurement, Key Performance Indicators (KPIs), Business Development, Go To Market Strategy, Sales Management, Product Management, Sales Strategy, Product Development, Operational Efficiency, Business Strategies, Business Process, Business Strategy, Price Negotiation, Customer Acquisition Management, Investments, Leadership and Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Internet Of Things, Natural Language Processing, Telecommunications, Artificial Intelligence and Machine Learning (AI/ML), Automation, Network Performance Management, Network Monitoring, Data Pipelines, Generative AI Agents, Generative AI, Wireless Networks, Artificial Intelligence, Emerging Technologies, Network Architecture, Digital Communications, Computer Networking, Network Protocols, Responsible AI, Communication, System Design and Implementation
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Systems Engineering, Aerospace Basic Quality System Standards, Global Positioning Systems, Engineering Design Process, Control Systems, Systems Integration, Engineering, Human Factors, System Testing, Communication Systems, Robotics, Automation, Structural Engineering, Thermal Management, Physical Science, Electric Power Systems, Environmental Monitoring, Mechanics
Beginner · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: HubSpot CRM, Customer Relationship Management, Marketing Automation, Performance marketing, Online Advertising, Keyword Research, Promotional Strategies, Social Media Marketing, Advertising Campaigns, Marketing Strategies, Customer Acquisition Management, Product Promotion, Search Engine Optimization, Performance Metric, Customer Engagement, Advertising, Key Performance Indicators (KPIs), Competitive Analysis, Business Metrics
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Marketing Operations, Operations Management, Technical Management, Marketing Management, Media Planning, Marketing Strategies, Customer Relationship Management, Sales Management, Marketing and Public Relations, Verbal Communication Skills, Supply Chain Management, Branding, Marketing Budgets, Supply Chain, Loyalty Programs, Business Operations, Presentations, Financial Forecasting, Brand Management, Forecasting
Build toward a degree
Beginner · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Process Improvement, Data-Driven Decision-Making, Performance Improvement, Quality Improvement, Service Design, Process Design, Business Process Improvement, Patient Flow, Healthcare Industry Knowledge, Operations Management, Organizational Change, Organizational Effectiveness, Health Care, Customer experience improvement, Innovation, Change Management, Decision Making, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Quantitative Research, Marketing Analytics, Market Analysis, Market Research, Exploratory Data Analysis, Strategic Marketing, Forecasting, Data Analysis, Strategic Decision-Making, Predictive Modeling, Customer Analysis, Statistical Modeling, Statistical Analysis, Correlation Analysis, Regression Analysis, Unsupervised Learning, Variance Analysis
Beginner · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Telehealth, Health Technology, Vital Signs, Health Assessment, Patient Preparation, Patient Evaluation, End User Training and Support, Patient Communication, Patient Safety
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Blogs, Search Engine Optimization, Brand Marketing, Content Marketing, Keyword Research, Content Creation, Web Analytics, Customer Engagement, Thought Leadership, Customer Relationship Building, Content Management Systems, Business Marketing
Beginner · Guided Project · Less Than 2 Hours

National Academy of Sports Medicine
Skills you'll gain: Goal Setting, Growth Mindedness, Overcoming Obstacles, Smart Goals, Health And Wellness Coaching, Personal Development, Empowerment, Coaching, Behavior Management, Self-Awareness, Self-Motivation, Action Oriented, Positivity, Planning
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Media Strategy, Social Media Marketing, Digital Marketing, Social Media, Marketing Communications, Digital Advertising, Marketing Channel, Customer Engagement, Media Strategy, Marketing, Advertising, User Feedback, Marketing Strategies, Target Audience, Consumer Behaviour, Communication, Mobile Banking
Mixed · Course · 1 - 4 Weeks