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Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • C

    Coursera

    A Start Guide: Product Marketing Using G Suite

    Skills you'll gain: Product Lining, Product Planning, Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Product Development, Product Flow Diagram, Performance Analysis

    ★ 4.3 (41) · Intermediate · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Architecting with Google Kubernetes Engine: Foundations 简体中文

    Skills you'll gain: Kubernetes, Containerization, Cloud-Native Computing, Cloud Infrastructure, Cloud Computing Architecture, Application Deployment, Google Cloud Platform, Infrastructure Architecture, Cloud Computing, Cloud Management, Cloud Deployment, Systems Architecture, Virtual Machines

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    B2B and Territory Sales Strategies and Techniques

    Skills you'll gain: Sales Territory Management, B2B Sales, Regional Sales, Selling Techniques, Sales Management, Consultative Selling, Sales, Sales Strategy, Market Analysis, Sales Process, Market Intelligence, Closing (Sales), Customer Relationship Management (CRM) Software, Competitive Intelligence, Customer Relationship Management, Negotiation

    ★ 4.5 (126) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyze and Create Your AI Marketing Plan

    Skills you'll gain: Marketing Budgets, Marketing Planning, Marketing Strategies, Campaign Planning, Data-Driven Marketing, Marketing Effectiveness, Budgeting, Customer Analysis, Journey Mapping, AI Enablement, Customer Insights, Goal Setting, Key Performance Indicators (KPIs)

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyze Web Metrics for Marketing Mastery

    Skills you'll gain: Google Analytics, Web Analytics, Data-Driven Marketing, Marketing Analytics, Content Performance Analysis, Digital Analysis, Data-Driven Decision-Making, Analytics, Performance Reporting, Driving engagement, Performance Metric, Performance Analysis

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Master Digital Marketing Strategy with Case Studies

    Skills you'll gain: Campaign Management, Digital Marketing Campaigns, Social Media, Digital Marketing, Performance marketing, Social Media Marketing, Digital Analysis, Digital Media Strategy, Campaign Planning, Digital Marketing Tools, Case Studies, Social Media Campaigns, Marketing Strategies, Strategic Marketing, Marketing Planning, Strategic Planning, Social Media Strategy, Marketing, Performance Analysis, Competitive Analysis

    ★ 5 (12) · Mixed · Course · 1 - 4 Weeks

  • O

    O.P. Jindal Global University

    Unsupervised Learning and Its Applications in Marketing

    Skills you'll gain: Anomaly Detection, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Marketing Analytics, Data Mining, Customer Insights, Autoencoders, Data-Driven Marketing, Applied Machine Learning, Machine Learning Algorithms, Machine Learning Methods, Marketing, Statistical Machine Learning, Target Audience, Supervised Learning, Python Programming, Algorithms

    Beginner · Course · 1 - 3 Months

  • M

    Meta

    Prepare for the Meta Marketing Science Certification Exam

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Analytics, Marketing, Meta Ads Manager, Data Analysis, Resource Utilization, Marketing Effectiveness, Registration, Statistical Methods, Digital Marketing, Social Media Marketing

    ★ 4.5 (10) · Intermediate · Course · 1 - 4 Weeks

  • R

    Real Madrid Graduate School Universidad Europea

    Desarrollo de estrategias eficaces de marketing deportivo

    Skills you'll gain: Marketing Analytics, Branding, Brand Management, Customer Engagement, Strategic Partnership, Marketing Strategy and Techniques, Loyalty Programs, Digital Transformation, Innovation, Social Media Strategy, Customer experience improvement, Technology Strategies, Data Analysis, Customer Relationship Management, Personalized Service, Content Strategy, Market Dynamics, Cross Platform Development, Artificial Intelligence, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Positioning: What you need for a successful Marketing Strategy

    Skills you'll gain: Product Marketing, Value Propositions, Target Market, Marketing, Strategic Marketing, Product Strategy, Market Analysis, Market Research, Marketing Strategy and Techniques, Marketing Strategies, Target Audience, Market Trend, Market Dynamics, Market Intelligence, Competitive Analysis, Customer Insights, Consumer Behaviour

    ★ 4.4 (984) · Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Master Marketing Case Study: Analyze, Evaluate & Implement

    Skills you'll gain: Performance Analysis, Marketing Planning, Marketing Strategies, Strategic Marketing, Global Marketing, Plan Execution, Performance Improvement, Product Marketing, Market Analysis, Product Strategy, Case Studies, Campaign Planning, Branding, Competitive Analysis, Brand Strategy, Market Opportunities, Consumer Behaviour, Logistics

    ★ 5 (12) · Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Marketing with Zapier & ChatGPT: Automated Content Calendars

    Skills you'll gain: Marketing Automation, Application Programming Interface (API), Content Scheduling, Content Development and Management, Google Sheets, Calendar Management, ChatGPT, Digital Marketing Tools, Content Creation, AI Integrations, Digital Marketing, Prompt Engineering, Automation, Content Strategy, Brand Management, Project Management

    ★ 3.5 (6) · Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular search engine marketing courses

  • A Start Guide: Product Marketing Using G Suite: Coursera
  • Architecting with Google Kubernetes Engine: Foundations 简体中文: Google Cloud
  • B2B and Territory Sales Strategies and Techniques: Coursera
  • Analyze and Create Your AI Marketing Plan: Coursera
  • Analyze Web Metrics for Marketing Mastery: Coursera
  • Master Digital Marketing Strategy with Case Studies: EDUCBA
  • Unsupervised Learning and Its Applications in Marketing: O.P. Jindal Global University
  • Prepare for the Meta Marketing Science Certification Exam: Meta
  • Desarrollo de estrategias eficaces de marketing deportivo: Real Madrid Graduate School Universidad Europea
  • Positioning: What you need for a successful Marketing Strategy: IE Business School

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