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  • Search Engine Marketing

Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • N

    Northwestern University

    Content, Advertising & Social IMC

    Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Driving engagement, Social Media Content, Social Media, Social Media Campaigns, Social Media Strategy, Marketing Effectiveness, Marketing Communications, Earned Media, Social Media Analytics, Owned Media, Online Advertising, Paid media, Media Strategy, Content Creation, Advertising Campaigns, Digital Media Strategy, A/B Testing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    Mastering Adobe Photoshop 2024

    Skills you'll gain: AI powered creativity, Adobe Firefly, Adobe Photoshop, Marketing Collateral, Typography, Marketing Design, Photo Editing, Animations, Graphic Design, Brand Marketing, Branding, Creative Design, Graphic and Visual Design, Brand Awareness, Computer Graphic Techniques, Social Media, Social Media Content, Digital Design, Marketing Materials, Digital Advertising

    Beginner · Specialization · 1 - 3 Months

  • U

    Universidad de Palermo

    E-Business: Negocios Online

    Skills you'll gain: Online Advertising, E-Commerce, Marketing Strategy and Techniques, Digital Marketing, Digital Advertising, Business Strategy, Social Media Strategy, Google Ads, Advertising, Digital Transformation, Email Marketing, Social Media, Search Engine Optimization, Social Media Marketing, Business Modeling, Social Media Campaigns, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    259 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de Palermo

    Administración de Empresas

    Skills you'll gain: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Human Resources, Branding, Cost Management, Cost Accounting, Brand Marketing, Marketing, Talent Management, Brand Management, Budget Management, Marketing Management, Business Economics, Leadership Development, Business Leadership, Organizational Strategy, Market Dynamics, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Sell Outcomes Not Features

    Skills you'll gain: Sales Presentation, B2B Sales, Sales Presentations, Selling Techniques, General Sales Practices, Sales, Value Propositions, Peer Review, Key Performance Indicators (KPIs), Presentations, Return On Investment, Decision Making, Business Priorities, Marketing, Microsoft PowerPoint, Marketing Communications, Business

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of California San Diego

    Drug Development Product Management

    Skills you'll gain: Drug Development, Clinical Trials, Pharmaceuticals, Clinical Research, Commercialization, Pre-Clinical Development, Pharmaceutical Sales, Pharmacology, Pharmacy, Regulatory Affairs, Pharmaceutical Terminology, Managed Care, Intellectual Property, Sales Strategy, Product Planning, Biotechnology, Portfolio Management, Bioinformatics, Strategic Partnership, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    6.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • B

    Berklee

    The DIY Musician

    Skills you'll gain: Fundraising and Crowdsourcing, Music Theory, Music, Musical Composition, Peer Review, Music Performance, Storytelling, Project Planning, Instrumental Music, Production Planning, Web Presence, Social Media Content, Brand Marketing, Fundraising, Team Leadership, Sustainable Business, Leadership, Writing and Editing, Media Production, Social Media

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Display Advertising Strategy & Campaign Optimization

    Skills you'll gain: Advertising Campaigns, Campaign Management, Contextual Advertising, Data-Driven Marketing, Google Ads, Online Advertising, Digital Advertising, Campaign Planning, Media Planning, Advertising, Target Audience, Marketing Strategies, Brand Awareness

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    Fundamentos Empresariales

    Skills you'll gain: Operations Management, Process Analysis, Operations, Balance Sheet, Operational Efficiency, Business Operations, Financial Statement Analysis, Financial Statements, Customer Analysis, Production Management, Financial Accounting, Capital Budgeting, Branding, Financial Modeling, Financial Analysis, Brand Strategy, Marketing, Analysis, Case Studies, Business

    4.6
    Rating, 4.6 out of 5 stars
    ·
    446 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Email Analytics Basics

    Skills you'll gain: A/B Testing, Key Performance Indicators (KPIs), Data-Driven Marketing, Dashboard Creation, Email Marketing, Business Metrics, Performance Metric, Performance Measurement, Dashboard, Performance Reporting, Marketing Analytics, Business Reporting, Report Writing, Content Performance Analysis, Web Analytics, Campaign Management, Google Sheets, Microsoft Excel, Data Visualization, Stakeholder Analysis

    Intermediate · Course · 3 - 6 Months

  • T

    Tecnológico de Monterrey

    ¿Qué hacer con tu estrategia digital en tiempos de cambio?

    Skills you'll gain: Customer Engagement, Target Market, Target Audience, Digital Advertising, Digital Analysis, Customer Retention, Customer Relationship Building, Search Engine Optimization, Sales Prospecting, Brand Loyalty, Digital Brand Strategy, Digital Media Strategy, Lead Generation, Prospecting and Qualification, Digital Marketing, Marketing Strategies, Strategic Communication, Customer experience strategy (CX), Digital Marketing Tools, Cash Flows

    4.9
    Rating, 4.9 out of 5 stars
    ·
    147 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Check Template Branding

    Skills you'll gain: Email Marketing, Branding, Brand Management, Compliance Auditing, Brand Marketing, Auditing, Brand Awareness, Color Matching, Typography, Verification And Validation, Quality Assurance

    Beginner · Course · 1 - 4 Weeks

1…838485…376

In summary, here are 10 of our most popular search engine marketing courses

  • Content, Advertising & Social IMC: Northwestern University
  • Mastering Adobe Photoshop 2024: Packt
  • E-Business: Negocios Online: Universidad de Palermo
  • Administración de Empresas: Universidad de Palermo
  • Sell Outcomes Not Features: Coursera
  • Drug Development Product Management: University of California San Diego
  • The DIY Musician: Berklee
  • Display Advertising Strategy & Campaign Optimization: EDUCBA
  • Fundamentos Empresariales: University of Pennsylvania
  • Email Analytics Basics: Coursera

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