• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.


Popular Customer Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Predict and Validate Regression Models in R

    Skills you'll gain: Regression Analysis, Predictive Modeling, Model Evaluation, Statistical Modeling, Predictive Analytics, R Programming, Financial Forecasting, Statistical Methods, Model Training, Data Validation, Verification And Validation, Plot (Graphics), Performance Metric

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    AI for Business: Practical Applications

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Generative AI, Responsible AI, Large Language Modeling, AI Personalization, Brand Strategy, Business Process Automation, MarTech, AI Enablement, Marketing, AI literacy, Artificial Intelligence and Machine Learning (AI/ML), Business Solutions, AI Workflows, Digital Marketing, Automation, Content Creation, Data Ethics, Customer Engagement

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Business Communication & Branding Strategies

    Skills you'll gain: Brand Strategy, Brand Management, Marketing Communications, Brand Marketing, Communication Planning, Branding, Consumer Behaviour, Brand Awareness, Strategic Communication, Marketing and Public Relations, Media and Communications, Promotional Strategies, Communication Strategies, Business Communication, Communication, Marketing Psychology, Global Marketing, Cultural Diversity, Digital Communications, Drive Engagement

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Data Cleaning with Power BI

    Skills you'll gain: Data Quality, Power BI, Data Analysis Expressions (DAX), Data Cleansing, Data Modeling, Data Management, Data Transformation, Data Preprocessing, Data Manipulation, Data Wrangling, Data Validation, Data Integration, Data Processing, Data Analysis, Data Visualization Software, Query Languages, Data Visualization

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Power BI and Power Platform for Productivity

    Skills you'll gain: Extract, Transform, Load, Star Schema, Microsoft Power Platform, Data Analysis Expressions (DAX), Data Storytelling, Microsoft Power Automate/Flow, Dashboard Creation, Dashboard, Microsoft Excel, Excel Formulas, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Data Presentation, Spreadsheet Software, No-Code Development, Data Modeling, Data Visualization, Data Analysis, Business Intelligence

    4.4
    Rating, 4.4 out of 5 stars
    ·
    797 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Practical Guide to Trading

    Skills you'll gain: Derivatives, Equities, Futures Exchange, Risk Analysis, Financial Trading, International Finance, Investments, Securities Trading, Financial Market, Portfolio Risk, Risk Management, Financial Analysis, Financial Statement Analysis, Market Analysis, Market Data, Capital Markets, Investment Management, Tax, Financial Accounting, Balance Sheet

    4.4
    Rating, 4.4 out of 5 stars
    ·
    864 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Market Analysis and Trend Forecasting with Data

    Skills you'll gain: Trend Analysis, Market Data, Market Share, Market Trend, Market Opportunities, Forecasting, Market Analysis, Competitive Analysis, Market Research, Market Intelligence, Go To Market Strategy, Time Series Analysis and Forecasting, Growth Strategies, Data Analysis, Data Visualization, Data-Driven Decision-Making, Data Presentation, Data Storytelling, Quantitative Research, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Practical AI Agents 2026 – Build Agentic Workflows

    Skills you'll gain: Prompt Engineering, Agentic Workflows, AI Workflows, Generative AI Agents, Artificial Intelligence, Business Process Automation, Agentic systems, Workflow Management, Automation, Process Flow Diagrams, AI Integrations, Decision Making, Customer Service

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Launch & Optimize Email Series

    Skills you'll gain: Email Marketing, Content Performance Analysis, A/B Testing, Personalized Campaigns, Performance Analysis, Email Automation, Marketing Analytics, Data-Driven Marketing, Campaign Management, Content Optimization, Driving engagement, Campaign Planning, Content Creation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Smarter Processes – ChatGPT for Lean Six Sigma

    Skills you'll gain: Prompt Engineering, Lean Six Sigma, Pareto Chart, Six Sigma Methodology, Statistical Process Controls, Regression Analysis, Quality Improvement, Generative AI, Quality Monitoring, Quality Management, Process Improvement, ChatGPT, Data Analysis, Lean Methodologies, Customer Insights, Analysis, Statistical Analysis, Data-Driven Decision-Making, Statistical Methods

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Data Visualization & Business Intelligence

    Skills you'll gain: Data Storytelling, Data Presentation, Dashboard, Data Analysis Expressions (DAX), Power BI, Data Visualization, Key Performance Indicators (KPIs), Data Transformation, Dashboard Creation, Presentations, Data Synthesis, Usability Testing, Microsoft PowerPoint, Star Schema, Data Integration, Business Intelligence Software, Microsoft Excel, Statistical Visualization, Business Intelligence, Data Cleansing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    T

    The Expert Academy

    Sales Strategies: Mastering Complex B2B Sales

    Skills you'll gain: Service Recovery, B2B Sales, Account Management, Consultative Approaches, Account Strategy, Negotiation, Customer experience strategy (CX), Journey Mapping, Loyalty Programs, Customer Relationship Building, Customer Insights, Sales, Customer Retention, Emotional Intelligence, Sales Strategy, Customer experience improvement, Relationship Management, Selling Techniques, Value Propositions, Stakeholder Management

    Intermediate · Specialization · 3 - 6 Months

1…939495…484

In summary, here are 10 of our most popular customer analytics courses

  • Predict and Validate Regression Models in R: Coursera
  • AI for Business: Practical Applications: Madecraft
  • Business Communication & Branding Strategies: EDUCBA
  • Data Cleaning with Power BI: Packt
  • Microsoft Power BI and Power Platform for Productivity: Microsoft
  • Practical Guide to Trading: Interactive Brokers
  • Market Analysis and Trend Forecasting with Data: Coursera
  • Practical AI Agents 2026 – Build Agentic Workflows: Packt
  • Launch & Optimize Email Series : Coursera
  • Smarter Processes – ChatGPT for Lean Six Sigma: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok