Advertising Campaigns

Advertising Campaigns are strategic, organized plans that promote a specific product or service to reach a targeted audience. Coursera's Advertising Campaigns catalogue teaches you how to plan, develop, and execute compelling campaigns across various media platforms. You'll learn about the crucial components of successful campaigns, including market research, target audience identification, messaging, creative development, and media planning. Additionally, you'll gain insights into evaluating campaign effectiveness through key performance indicators and analytics. This knowledge will equip you to create impactful advertising campaigns that drive brand awareness, increase customer engagement, and boost sales.
12credentials
50courses

Results for "advertising campaigns"

  • Skills you'll gain: Advertising Campaigns, Advertising, User Feedback, Marketing Materials, Online Advertising, Business Research, Marketing, Promotional Materials, Market Research, Branding

  • Status: Free Trial

    Skills you'll gain: Google Ads, Advertising Campaigns, Content Performance Analysis, Pay Per Click Advertising, Search Engine Marketing, Performance Metric, Campaign Management, Performance Analysis, Keyword Research, Performance Measurement, Bidding, Digital Advertising, Web Analytics, Registration, Advertising, Marketing, Digital Marketing, Key Performance Indicators (KPIs), Test Planning, Copywriting

  • Status: Free Trial

    University of Colorado Boulder

    Skills you'll gain: Strategic Communication, Target Audience, Campaign Management, Advertising, Marketing Communications, Advertising Campaigns, Resource Allocation, Communication Planning, Media Strategy, Brand Management, Public Relations, Paid media, Communication Strategies, Social Media Campaigns, Marketing, Earned Media, Business Strategy, Communication, Business Communication, Business Process

  • Status: Free Trial
    Status: AI skills

    Skills you'll gain: Paid media, Social Media Management, Social Media Marketing, Social Media, Target Audience, Content Creation, Social Media Campaigns, Marketing Budgets, Smart Goals, Social Media Strategy, Marketing Effectiveness, Instagram, Marketing Analytics, Advertising Campaigns, Campaign Management, Online Advertising, Marketing, Presentations, Digital Marketing, Brand Management

  • Status: Free Trial

    Skills you'll gain: Google Ads, Digital Advertising, Online Advertising, Advertising, Contextual Advertising, Pay Per Click Advertising, Advertising Campaigns, Paid media, Social Media, Search Engine Marketing, Marketing, Keyword Research, Search Engine Optimization, Social Media Marketing, Digital Marketing, Social Media Strategy, Data Ethics, Web Analytics and SEO, Media Planning, Web Analytics

  • Status: Free Trial

    Skills you'll gain: Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, A/B Testing, Target Audience, Marketing Strategies, Marketing Planning, Statistical Inference, Sampling (Statistics), Data Collection, Data Modeling, Statistics, Advertising Campaigns, Campaign Management, Data Presentation, Marketing, Analytics, Web Analytics

What brings you to Coursera today?

  • Status: Free Trial

    Skills you'll gain: Marketing Budgets, Campaign Management, Target Audience, Performance Analysis, Advertising, Advertising Campaigns, Social Media Campaigns, Facebook, Instagram, Paid media, Bidding, Social Media, Budget Management, Social Media Marketing

  • Status: Free Trial

    University of Colorado Boulder

    Skills you'll gain: Google Ads, Online Advertising, Digital Advertising, Contextual Advertising, Paid media, Advertising, Advertising Campaigns, Media Planning, Target Audience, Social Media Campaigns, Content Strategy, Business Ethics

  • Status: Free Trial

    Skills you'll gain: Google Ads, Content Performance Analysis, Advertising Campaigns, Performance Metric, Search Engine Marketing, Campaign Management, Pay Per Click Advertising, Keyword Research, Performance Measurement, Digital Advertising, Advertising, Marketing, Copywriting, Quality Assessment

  • Status: Free Trial

    Skills you'll gain: Search Engine Marketing, Google Ads, Search Engine Optimization, Marketing Strategies, Web Analytics and SEO, Online Advertising, Marketing, Email Marketing, Marketing Analytics, Digital Marketing, Marketing Psychology, Customer Relationship Management, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, UI/UX Strategy, Social Media Marketing, Digital Advertising

  • Status: Free Trial

    Skills you'll gain: TikTok, Content Performance Analysis, Business Marketing, Social Media Marketing, Content Creation, Online Advertising, Brand Marketing, Storytelling, Social Media, Performance Measurement, Content Marketing, Video Editing, Video Production, Social Media Content, Social Media Strategy, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Marketing

  • Status: Free Trial

    Skills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Digital Advertising, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Marketing, Online Advertising, MarTech

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