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  2. Customer Insights

Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Popular Customer Insights Courses and Certifications


  • M

    Microsoft

    Advanced Customer Relationship Management

    Skills you'll gain: Proposal Development, Business Writing, Customer Relationship Management (CRM) Software, Customer experience improvement, Customer Insights, Stakeholder Communications, Customer Acquisition Management, Loyalty Programs, Customer Analysis, Personalized Service, Gap Analysis

    Advanced · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • D

    Duke University

    Customer-Centric Innovation

    Skills you'll gain: Customer Insights, Customer Engagement, Innovation, Business Strategies, Business Strategy, Market Dynamics

    4.7 stars, 42 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.7 (42) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Microsoft

    Market Strategy & Targeting

    Skills you'll gain: Go To Market Strategy, Campaign Planning, Value Propositions, Marketing Strategies, Strategic Marketing, Marketing Planning, Persona Development, Target Market, Market Opportunities, Target Audience, Business Priorities, Data-Driven Marketing, Market Research, Key Performance Indicators (KPIs), Market Analysis, Customer Analysis, Customer Insights, Marketing Analytics, Business Metrics, Microsoft Excel

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Customer Data, Analytics, and Segmentation

    Skills you'll gain: Microsoft Copilot, Sales Strategy, Customer Analysis, Data Cleansing, Customer Relationship Management (CRM) Software, Customer Insights, Data Quality, Sales Prospecting, Prospecting and Qualification, Customer Data Management, Customer Engagement, AI Personalization, Advanced Analytics, Personalized Service, Data Integrity, Data Management, Data Integration

    3.7 stars, 9 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 3.7 (9) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Microsoft

    AI & Data Insights

    Skills you'll gain: Customer Relationship Management (CRM) Software, Power BI, Customer Insights, Customer Analysis, Dashboard Creation, Dashboard, AI Personalization, Customer experience improvement, Microsoft Copilot, Customer Data Management, Personalized Service, Analytical Skills, Data Validation, Data Analysis, AI Integrations, Data Integrity, Performance Analysis, Data Quality, Performance Measurement, Performance Metric

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Campaign Performance Analytics

    Skills you'll gain: Data Storytelling, Marketing Analytics, Conversion Funnel Analysis, Performance Reporting, Key Performance Indicators (KPIs), Marketing Effectiveness, Power BI, Dashboard Creation, Dashboard, Campaign Management, Data Presentation, Management Reporting, Performance Analysis, Marketing Operations, Business Reporting, Performance Measurement, Customer Insights, Return On Investment, Anomaly Detection, User Feedback

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • D

    Dubai College of Tourism

    Customer Loyalty and Advanced Engagement

    Skills you'll gain: Service Recovery, Emotional Intelligence, Empathy & Emotional Intelligence, Sustainable Business, Brand Loyalty, Customer Engagement, Hospitality, Customer Complaint Resolution, Personalized Service, AI Personalization, Customer Service, Customer experience improvement, Customer Retention, Customer Insights, Customer Relationship Building, Sustainability Standards, Cultural Sensitivity, Experience Design

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of Arizona

    Customer-Focused Entrepreneurship & Service Strategy

    Skills you'll gain: Active Listening, Surveys, Customer Relationship Building, Customer Service, Customer Retention, Team Collaboration, User Feedback, Customer Relationship Management, Customer Insights, Customer experience improvement, Customer Engagement, Customer Analysis, Data-Driven Decision-Making, Employee Engagement, Analysis, Service Design, Decision Making, Organizational Leadership, Entrepreneurship, Data Presentation

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Product Strategy in the age of GenAI

    Skills you'll gain: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Product Planning, Strategic Prioritization, AI Product Strategy, Market Analysis, Prototyping, Generative AI, Strategic Planning

    4.4 stars, 205 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.4 (205) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • H

    Harvard Business Review

    Succeed with Customers

    Skills you'll gain: Marketing Planning, Customer Engagement, Value Propositions, Customer Analysis, Customer Relationship Building, Marketing Strategies, Target Market, Marketing Strategy and Techniques, Customer Insights, Customer experience improvement, Marketing, Target Audience, Team Building, Marketing Communications, Market Research, Customer Support, Global Marketing, Consumer Behaviour

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Product Intelligence: Unlock Insights for Product Success

    Skills you'll gain: Data Storytelling, Data Presentation, Data-Driven Decision-Making, Strategic Decision-Making, Product Management, Customer Insights, Data Analysis, Forecasting, A/B Testing, Business Analytics, Analytics, Prioritization, Statistical Analysis, Business Metrics, User Research, Customer Retention, Machine Learning Methods, Root Cause Analysis, Statistical Methods, Stakeholder Communications

    Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    Unilever

    Customer Understanding and Digital Marketing Channels

    Skills you'll gain: Customer Insights, Digital Marketing, Customer Analysis, Marketing Strategies, Marketing, Marketing Planning, Content Marketing, Journey Mapping, Target Audience, Goal Setting, Smart Goals

    4.7 stars, 258 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (258) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
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