For IndividualsFor BusinessesFor UniversitiesFor Governments
Coursera
  • All DegreesExplore Bachelor’s & Master’s degrees
  • BusinessExplore MBA & Business degrees
  • Computer Science & EngineeringExplore Computer Science & Engineering degrees
  • Data ScienceExplore Data Science degrees
  • MasterTrack™Earn credit towards a Master’s degree
  • University CertificatesAdvance your career with graduate-level learning
Find your New Career
  • Browse
  • Top Courses
  • Log In
  • Join for Free
    Coursera
    • Browse
    • E Commerce

    Filter by

    108 results for "e-commerce"

    • Placeholder
      Digital Marketing Institute

      Digital Marketing Strategy and Planning

      Skills you'll gain: Digital Marketing, Marketing, Sales, Communication, Entrepreneurship, Leadership and Management, Strategy, Strategy and Operations, Media Strategy & Planning, Advertising, Customer Support, E-Commerce, Persona Research, Research and Design, Search Engine Optimization, Social Media, Supply Chain and Logistics, Accounting, Customer Relationship Management, Finance, Journalism, Market Research

      4.6

      (245 reviews)

      Beginner · Specialization · 1-3 Months

    • Placeholder
      Google

      Assess for Success: Marketing Analytics and Measurement

      Skills you'll gain: Digital Marketing, Marketing, Marketing Management, Data Analysis, Media Strategy & Planning, Data Visualization, Data Management

      4.6

      (574 reviews)

      Beginner · Course · 1-4 Weeks

    • Placeholder
      Aptly

      Marketing with TikTok

      Skills you'll gain: Communication, Marketing, Digital Marketing, Social Media, Advertising, Brand Management, Entrepreneurship, Leadership and Management, Media Strategy & Planning, Sales, Strategy, Strategy and Operations, E-Commerce, Market Analysis, Planning, Supply Chain and Logistics

      4.6

      (23 reviews)

      Beginner · Specialization · 1-3 Months

    • Placeholder
      Google

      Satisfaction Guaranteed: Develop Customer Loyalty Online

      Skills you'll gain: Digital Marketing, Marketing, Sales, Business Communication, Communication, Customer Success, E-Commerce, Leadership and Management, Professional Development, Research and Design, Strategy and Operations, Survey Creation, Customer Relationship Management, Customer Support, Data Analysis, Entrepreneurship, Finance, Financial Analysis, Human Resources, Market Analysis, Market Research, Mathematics, Search Engine Optimization, Supply Chain and Logistics

      4.8

      (916 reviews)

      Beginner · Course · 1-4 Weeks

    • Placeholder
      University of Pennsylvania

      Retail Marketing Strategy

      Skills you'll gain: Entrepreneurship, Leadership and Management, Marketing, Sales, Strategy, Strategy and Operations, Brand Management, Retail Sales, Customer Success, E-Commerce, Retail Store Operations, Supply Chain and Logistics

      4.9

      (169 reviews)

      Beginner · Course · 1-4 Weeks

    • Placeholder
      Google

      Цифровий маркетинг і електронна комерція від Google

      Skills you'll gain: Marketing, Digital Marketing, Sales, E-Commerce, Communication, Entrepreneurship, Data Management, Market Research, Research and Design, Accounting, Big Data, Business Analysis, Data Analysis, Financial Analysis, Social Media, Strategy and Operations, Brand Management, Leadership and Management, Strategy, Search Engine Optimization, Back-End Web Development, Data Model, Market Analysis, Marketing Management, Media Strategy & Planning, Web Development, Influencing, Operations Management, Project Management, Public Relations

      4.9

      (372 reviews)

      Beginner · Professional Certificate · 3-6 Months

    • Placeholder

      Free

      Placeholder
      Campus BBVA

      Cybersecurity for Tech Professionals

      Skills you'll gain: Security Engineering, Operating Systems, System Security, Computer Security Incident Management, Computer Networking, Network Security, Cyberattacks, Theoretical Computer Science, Cryptography, Mobile Development, Mobile Security, Security Strategy, Software Security, Computer Architecture, Contract Management, Distributed Computing Architecture, E-Commerce, Network Architecture, Operations Management, Sales, Software Architecture, Software Engineering, Strategy and Operations, System Software

      4.6

      (62 reviews)

      Intermediate · Course · 1-3 Months

    • Placeholder
      Placeholder
      University of California, Irvine

      Identifying, Attracting, and Growing Your Digital Audience

      Skills you'll gain: Communication, Digital Marketing, Marketing, Social Media, Advertising, E-Commerce, Persona Research, Research and Design, Sales, Brand Management, Search Engine Optimization

      4.7

      (202 reviews)

      Beginner · Course · 1-4 Weeks

    • Placeholder
      Placeholder
      University of Illinois at Urbana-Champaign

      Understanding Financial Statements: Company Performance

      Skills you'll gain: Accounting, Financial Accounting, Audit, Cash Management, Finance, Financial Management, Budget Management, General Accounting, Generally Accepted Accounting Principles (GAAP)

      4.7

      (716 reviews)

      Beginner · Course · 1-3 Months

    • Placeholder
      Placeholder
      HEC Paris

      Entrepreneurship Strategy: From Ideation to Exit

      Skills you'll gain: Entrepreneurship, Leadership and Management, Strategy, Marketing, Sales, Strategy and Operations, Culture, Entrepreneurial Finance, Human Resources, Emotional Intelligence, Organizational Development

      4.8

      (843 reviews)

      Beginner · Course · 1-4 Weeks

    • Placeholder
      Placeholder
      Aptly

      Marketing on TikTok

      Skills you'll gain: Communication, Marketing, Brand Management, Digital Marketing, Entrepreneurship, Leadership and Management, Media Strategy & Planning, Sales, Social Media, Strategy, Strategy and Operations

      4.9

      (10 reviews)

      Beginner · Course · 1-4 Weeks

    • Placeholder
      Placeholder
      Coursera Project Network

      Apprendre à tirer parti des idées de tweet sur Twitter

      Skills you'll gain: Business, Marketing, Social Media

      Beginner · Guided Project · Less Than 2 Hours

    Searches related to e-commerce

    e commerce
    e-commerce academy
    e-commerce payments using stripe and nodejs
    ecommerce
    create your e-commerce store with shopify
    advertising and e-commerce on tiktok
    create your e-commerce store with ecwid
    automate an e-commerce web application using selenium & java
    1…456…9

    In summary, here are 10 of our most popular e-commerce courses

    • Digital Marketing Strategy and Planning: Digital Marketing Institute
    • Assess for Success: Marketing Analytics and Measurement: Google
    • Marketing with TikTok: Aptly
    • Satisfaction Guaranteed: Develop Customer Loyalty Online: Google
    • Retail Marketing Strategy: University of Pennsylvania
    • Цифровий маркетинг і електронна комерція від Google: Google
    • Cybersecurity for Tech Professionals: Campus BBVA
    • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
    • Understanding Financial Statements: Company Performance: University of Illinois at Urbana-Champaign
    • Entrepreneurship Strategy: From Ideation to Exit: HEC Paris

    Skills you can learn in Software Development

    Programming Language (34)
    Google (25)
    Computer Program (21)
    Software Testing (21)
    Web (19)
    Google Cloud Platform (18)
    Application Programming Interfaces (17)
    Data Structure (16)
    Problem Solving (14)
    Object-oriented Programming (13)
    Kubernetes (10)
    List & Label (10)

    Frequently Asked Questions about E Commerce

    • For those looking to get a comprehensive understanding of how to build and manage a successful e-commerce business, the Launching an Online Business course from Coursera is a great starting point. It provides an overview of the fundamental concepts and tools needed to get your project off the ground. For more advanced learners, the Startup Financing Without VC Funding course can teach valuable strategies to source and access money for your venture. Both courses are completely free and cover essential topics for any aspiring e-commerce entrepreneur.‎

    • If you're just starting to explore e-commerce, Ecommerce Academy, Foundations of Digital Marketing and Ecommerce, Make the Sale and GetVirtual courses are great starting points. For those who are thinking of setting up an online store, you might want to check out Create a Facebook Shop and Commerce Manager too.‎

    • If you're looking to take your e-commerce business to the next level, try the advanced marketing strategy course for entrepreneurs. This course dives deep into topics like developing a customer acquisition plan, understanding market trends and customer segments, and creating a compelling marketing strategy. By learning these skills, you can create the most effective e-commerce plan to maximize growth.‎

    • Electronic commerce, or e-commerce, refers to the buying and selling of goods and services using the internet. And it isn’t just important - it is one of the fundamental technology disruptions of our time. According to Shopify, a leading e-commerce platform, the first ever online sale was a Sting CD purchased through NetMarket on August 11, 1994. In the decades since, e-commerce has gone on to transform the retail landscape for physical goods while also enabling a market for digital goods, as well as the digital advertising that fuels Google and Facebook.

      For physical products, e-commerce has changed business models and product strategies for everything from toothpaste to luxury goods. The power of the internet allowed Amazon to grow from being a bookseller to a platform that sells literally everything, by combining online marketing to build a platform that can sell anything along with old-fashioned logistics expertise to deliver it at scale. For companies that were already selling products in the pre-internet era, e-commerce has allowed them to sell direct to customers, as well as providing new digital marketing analytics on buyer preferences to inform product/market fit and brand management strategies.

      E-commerce has also created a universe of purely digital products, including those that replace physical goods such as Spotify as well as those that offer new ways of delivering traditional services such as Uber. The ability to sell software ranging from image editing tools to meditation apps across multiple platforms over the internet has also led to an explosion of innovation in products that could never have existed prior to the e-commerce era.‎

    • Since any company selling goods or services today needs an e-commerce marketing strategy, expertise in this area is an asset in a wide range of industries and jobs. Product management roles can particularly benefit from this background, since this position requires a big-picture perspective on the entire product lifecycle from development to sales - and e-commerce is fundamental to selling today, especially for software products. Similarly, regardless of the product being sold, digital marketers need to understand e-commerce as part of the final “conversion” stage of the marketing funnel.

      E-commerce is also unlocking career opportunities for artists and artisans of all types. Whether you’re a musician, a photographer, a vintage clothing seller, or anyone else selling hand-made or one-of-a-kind products, e-commerce has enabled countless individuals to turn their “side hustle” into a full-time job. While platforms like Etsy, Bandcamp, and even Instagram have all made it easy to sell to your customers, an education in e-commerce can help you separate yourself from the competition and reach the larger audience you need to make your business viable.‎

    • Yes, Coursera can help you learn everything you need to understand the possibilities of e-commerce today, as well as fundamentals in business and digital marketing that can help you fully leverage these capabilities. Much like e-commerce has made selling dramatically easier for businesses of all kinds, online learning is making education vastly more accessible by allowing you to learn remotely on your own schedule from anywhere in the world.

      And because Coursera lets you learn about e-commerce from established, top-ranked schools like the University of Virginia and the University of Illinois at Urbana-Champaign, you’ll get the same high-quality education as on-campus students at a fraction of the cost.‎

    • Any background you may have in sales, retail, or customer service, whether it's virtual or in person, can help you as you start to learn e-commerce. Even working at an entry-level position in a supermarket or department store will provide you with a better understanding of commerce in general and help you to be better prepared for e-commerce studies. Any knowledge you have of business and finance may also be helpful. Other experience that can be beneficial includes internships or jobs in marketing (particularly digital marketing), computer systems, or web development. A basic understanding of how the internet works as well as concepts like search engine optimization (SEO) may be helpful too.‎

    • Customer-oriented people are best suited for roles in e-commerce. Just like in-person commerce, you'll find yourself dealing with customers from all walks of life—and with all types of attitudes—so you must be personable and patient, no matter the situation. Marketing and advertising skills are also a must. It's harder for people to find commerce sites online than it is for them to discover them in person. That means you'll also need to be creative and detail-oriented. Many e-commerce ideas come from data analysis, so an analytical mind can be helpful. Of course, you'll also need to be well-versed in computers, technology, and the internet.‎

    • Learning about e-commerce is right for you if you want to play a role in the future of commerce. Online retail sales are on the rise and projected to grow exponentially in the years to come. Careers in e-commerce are highly sought-after and often pay competitively. And there is a growing need for passionate people to join this growing field. People who enjoy sales, customer service, and marketing, can thrive in this field. If you've ever wanted to learn the ins and outs of the business world or even own your own business, you may also be a great candidate for learning about e-commerce.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.
    Other topics to explore
    Placeholder
    Arts and Humanities
    338 courses
    Placeholder
    Business
    1095 courses
    Placeholder
    Computer Science
    668 courses
    Placeholder
    Data Science
    425 courses
    Placeholder
    Information Technology
    145 courses
    Placeholder
    Health
    471 courses
    Placeholder
    Math and Logic
    70 courses
    Placeholder
    Personal Development
    137 courses
    Placeholder
    Physical Science and Engineering
    413 courses
    Placeholder
    Social Sciences
    401 courses
    Placeholder
    Language Learning
    150 courses

    Coursera Footer

    Learn Something New

    • Learn a Language
    • Learn Accounting
    • Learn Coding
    • Learn Copywriting
    • Learn HR
    • Learn Public Relations
    • Boulder MS Data Science
    • Illinois iMBA
    • Illinois MS Computer Science
    • UMich MS in Applied Data Science

    Popular Data Science Topics

    • Artificial Intelligence
    • Data Analysis
    • Data Engineering
    • Data Science
    • Excel
    • Machine Learning
    • Python
    • Power BI
    • R Programming
    • SQL

    Popular Computer Science & IT Topics

    • Blockchain
    • Coding
    • Computer Science
    • Cybersecurity
    • Full Stack Web Development
    • IT
    • Java
    • Software Engineering
    • Web Design
    • Web Development

    Popular Business Topics

    • Accounting
    • Business Finance
    • Communication Skills
    • Leadership & Management
    • Marketing
    • Product Management
    • Project Management
    • UX Design
    • UX Research
    • Writing

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Coronavirus Response
    • Free Courses
    • All Courses

    Community

    • Learners
    • Partners
    • Beta Testers
    • Translators
    • Blog
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    Learn Anywhere
    Placeholder
    Placeholder
    Placeholder
    © 2023 Coursera Inc. All rights reserved.
    • Placeholder
    • Placeholder
    • Placeholder
    • Placeholder
    • Placeholder
    • Placeholder