Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Google Cloud
Skills you'll gain: Google Workspace, Collaborative Software, Productivity Software, Internal Communications, Business Communication, Business Solutions, Communication, Cloud-Based Integration
Beginner · Course · 1 - 3 Months

Skills you'll gain: Market Research, Business Research, Research Reports, Market Analysis, Business Requirements, Market Share, Marketing, Business Analysis, Project Scoping, Requirements Elicitation, Project Documentation, Business Priorities, Stakeholder Engagement, Market Trend, Data Capture, Record Keeping
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Email Marketing, Marketing Analytics, Customer Engagement, Content Performance Analysis, Direct Marketing, Analysis, Customer Communications Management, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Drive Engagement, Driving engagement, Social Media, Social Media Management, Social Media Strategy, Social Media Content, Community Development, Policy Development, Discussion Facilitation, Content Strategy
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: HubSpot CRM, Conversion Funnel Analysis, Customer Relationship Management (CRM) Software, Sales Process, Sales Pipelines, Customer Relationship Management, Lead Generation, Closing (Sales), Calendar Management, Sales Management, Relationship Management, Customer Communications Management, Workflow Management, Statistical Analysis
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Collaborative Software, Project Management Software, Automation, Productivity Software, Process Validation, Project Management, Integration Testing, Cloud-Based Integration, Internal Communications
Beginner · Course · 1 - 4 Weeks

Anmol Test Institution
Skills you'll gain: User Feedback, Customer Insights, Customer Analysis, Customer experience improvement, Data Analysis, Data Sharing, Customer Engagement, Market Analysis, No-Code Development
Beginner · Guided Project · Less Than 2 Hours

Dubai College of Tourism
Skills you'll gain: Event Planning, Events and Conferences, Event Management, Stakeholder Engagement, Event Marketing, Coordinating, Collaboration, MarTech, Professional Development, Hospitality, Corporate Sustainability, Marketing Strategy and Techniques, Coordination, Diversity and Inclusion, Market Opportunities, Technology Strategies, Cultural Sensitivity
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Market Research, Customer Analysis, Product Strategy, Strategic Marketing, Workflow Management, Survey Creation, No-Code Development, Consumer Behaviour, Market Analysis, Customer Insights, Quantitative Research, Data Integration, Business Process Automation, Automation, Process Design, Real Time Data, Product Design, Decision Making, Cloud-Based Integration, Data Quality
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Social Media Management, Social Media Campaigns, Advertising Campaigns, Social Media Marketing, Campaign Management, Social Media, Social Media Analytics, Customer Insights, Professional Networking, Professional Development
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Market Intelligence, Survey Creation, Market Research, Business Research, Data Capture, Research Methodologies, Customer Insights, User Feedback, Target Audience, Qualitative Research, Target Market, Quantitative Research, Data Collection, Case Studies, Digital Marketing Tools, Data Analysis
Intermediate · Course · 1 - 4 Weeks