• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Forecast & Evaluate Market Trends

    Skills you'll gain: Demand Planning, Time Series Analysis and Forecasting, Trend Analysis, Market Trend, Forecasting, Strategic Decision-Making, Predictive Analytics, Predictive Modeling, Data-Driven Decision-Making, Strategic Thinking, Decision Making, Performance Measurement, Business Strategy, Market Opportunities, Performance Analysis, Business Planning, Key Performance Indicators (KPIs), Gap Analysis, Variance Analysis, Business Development

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze & Evaluate Credit Risk for Banks

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Credit Risk, Risk Modeling, Income Statement, Balance Sheet, Cash Flows, Financial Modeling, Lending and Underwriting, Predictive Modeling, Business Metrics, Cash Flow Forecasting, Risk Analysis, Predictive Analytics, Commercial Lending, Banking, Working Capital, Business, Quality Assessment

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    Logical Operations

    Python Data Science: Environment Setup

    Skills you'll gain: Jupyter, Software Installation, System Configuration, Package and Software Management, Virtual Machines, Data Science, Pandas (Python Package), Data Processing, NumPy, Computer Programming Tools, Virtualization and Virtual Machines, Matplotlib, Data Analysis, Python Programming, Seaborn, Software Development, Computer Programming

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Power Pivot in Excel for Data Analysis

    Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Data Import/Export, Dashboard, Data Modeling, Spreadsheet Software, Dashboard Creation, Statistical Methods, Business Analytics, Business Intelligence, Statistical Analysis, Statistics, Data Analysis, Excel Formulas, Interactive Data Visualization, Data Processing, Data Manipulation, Data Preprocessing, Exploratory Data Analysis, Relationship Building

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    J

    John Wiley & Sons

    The AI Edge: Unlocking AI for Sales Efficiency and Growth

    Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Generative AI Agents, Sales, Sales Enablement, Sales Strategy, Customer Relationship Management (CRM) Software, Email Automation, Sales Process, Customer Relationship Management, Prioritization, Personalized Campaigns, AI Personalization, AI Enablement, Calendar Management, AI Workflows, AI Integrations, Business Ethics, Responsible AI, Artificial Intelligence

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Exploratory Data Analysis & Core ML Algorithms

    Skills you'll gain: Exploratory Data Analysis, Model Optimization, Model Training, Applied Machine Learning, Predictive Modeling, Decision Tree Learning, Data Analysis, Regression Analysis, Classification Algorithms, Supervised Learning, Machine Learning Algorithms, Data Wrangling, Model Evaluation, Data Preprocessing, Statistical Machine Learning, Feature Engineering

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Angular Advanced: Enterprise Patterns, SSR & Performance

    Skills you'll gain: Angular, Frontend Performance, Application Deployment, Scalability, Software Architecture, Performance Tuning, Web Applications, Application Performance Management, Server Side, Enterprise Architecture, Web Analytics and SEO

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    J

    John Wiley & Sons

    Data Science and Machine Learning for Business Professionals

    Skills you'll gain: Statistics, Probability & Statistics, Data Analysis, Statistical Methods, Data Literacy, Data Collection, Unsupervised Learning, Text Mining, Analytical Skills, Statistical Inference, Unstructured Data, Probability, Predictive Modeling, Data Science, Deep Learning, Machine Learning, Machine Learning Methods, Data Visualization, Business Communication, Communication

    Intermediate · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Spatial Analysis, 3D Data & Machine Learning

    Skills you'll gain: Model Evaluation, Spatial Analysis, Spatial Data Analysis, Geostatistics, Geospatial Mapping, Model Training, Geospatial Information and Technology, Geographic Information Systems, Applied Machine Learning, Image Analysis, Feature Engineering, Machine Learning Methods, Deep Learning, Convolutional Neural Networks, Machine Learning, Data Processing, Fine-tuning, Data Analysis, Random Forest Algorithm

    Beginner · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pragmatic AI Labs

    Build a Production SaaS Application with AI

    Skills you'll gain: Docker (Software), CI/CD, Containerization, LLM Application, Continuous Integration, Software As A Service, Product Development, Continuous Deployment, Large Language Modeling, Commercialization, Software Development, Marketing Strategies, Application Deployment, Product Planning, Go To Market Strategy, AI Integrations, API Design, Generative AI, Software Testing, GitHub

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    Logical Operations

    Getting the Most from Your Documents with GenAI

    Skills you'll gain: AI powered creativity, Google Docs, Generative AI, Brainstorming, Microsoft Word, Microsoft Copilot, Prompt Engineering, ChatGPT, Marketing Materials, Productivity Software, Ideation, Business Writing, Microsoft 365, Artificial Intelligence, Writing, Creative Problem-Solving, Business Communication, User Interface (UI), Problem Solving, Critical Thinking and Problem Solving

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Edureka

    Building and Optimizing Decision Systems

    Skills you'll gain: Decision Intelligence, Responsible AI, Decision Support Systems, Strategic Decision-Making, AI Enablement, Operational Efficiency, Predictive Modeling, Predictive Analytics, Data-Driven Decision-Making, Data Pipelines, Business Intelligence, Data Ethics, Scenario Testing, Forecasting, Governance, Artificial Intelligence and Machine Learning (AI/ML), Data Visualization, Scikit Learn (Machine Learning Library), Python Programming, Regression Testing

    Intermediate · Course · 1 - 4 Weeks

1…487488489…529

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok