Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.
Skills you'll gain: AI Personalization, Personalized Campaigns, Data-Driven Marketing, Marketing Analytics, A/B Testing, Campaign Planning, Marketing Strategies, Marketing Effectiveness, Digital Marketing Campaigns, Prompt Engineering Tools, Product Marketing, Campaign Management, Advertising Campaigns, Performance Measurement, Generative AI, Target Audience, Google Ads, Prompt Engineering, Analytics, Automation
Beginner · Course · 1 - 4 Weeks

Advancing Women in Tech
Skills you'll gain: Product Roadmaps, Product Management, Agile Product Development, Customer Retention, Product Planning, Financial Analysis, Product Development, Financial Statement Analysis, Customer Analysis, Customer experience improvement, Innovation, Revenue Management, Business Metrics, Financial Statements, Brand Loyalty, Financial Acumen, Customer Engagement, Agile Methodology, Initiative and Leadership, Commercialization
Beginner · Course · 1 - 4 Weeks

Advancing Women in Tech
Skills you'll gain: Product Management, Product Roadmaps, Product Strategy, Product Requirements, Product Planning, New Product Development, Product Lifecycle Management, Product Development, Market Share, Competitive Analysis, Oral Expression, Competitive Intelligence, Market Opportunities, Customer experience strategy (CX), Customer Insights, Customer Analysis, Market Intelligence, Verbal Communication Skills, Innovation, B2B Sales
Beginner · Course · 1 - 4 Weeks

Advancing Women in Tech
Skills you'll gain: Cross-Functional Team Leadership, AI Product Strategy, Design and Product, Technical Product Management, Engineering Management, Product Management, Team Leadership, Artificial Intelligence and Machine Learning (AI/ML), User Experience Design, Design, Team Management, AI Enablement, Artificial Intelligence, Interviewing Skills, Machine Learning, Deep Learning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: AI Product Strategy, User Story, Backlogs, Agile Product Development, Agile Software Development, Scrum (Software Development), Stakeholder Communications, Agile Methodology, Kanban Principles, Responsible AI, Generative AI, Product Roadmaps, Virtual Teams, Information Technology, Sprint Retrospectives, Computer Hardware, ChatGPT, Stakeholder Management, Sprint Planning, Product Management
Beginner · Professional Certificate · 3 - 6 Months

AI Business School
Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Generative AI, AI Personalization, Sales Presentations, General Sales Practices, AI Enablement, Artificial Intelligence, Ideation, Automation, Digital Transformation, Innovation
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Data Storytelling, Product Marketing, Marketing Planning, Marketing Budgets, Data Presentation, Competitive Intelligence, Campaign Management, Project Planning, Product Management, Data Literacy, Campaign Planning, Go To Market Strategy, Document Management, Decision Intelligence, Project Controls, Product Planning, AI literacy, Competitive Analysis, Marketing Strategies, Leadership
Beginner · Course · 3 - 6 Months

Coursera
Skills you'll gain: Graphic and Visual Design Software, Graphical Tools, Logo Design, Graphic Design, Digital Design, Graphic and Visual Design, Creative Design, Collaborative Software, Marketing Materials, Design Software, Advertising, Organizational Skills, Marketing, Color Theory
Intermediate · Guided Project · Less Than 2 Hours

Microsoft
Skills you'll gain: Applicant Tracking Systems, Go To Market Strategy, Product Marketing, Marketing Operations, Campaign Management, Oral Expression, Marketing, Business Metrics, Professional Development, LinkedIn, Marketing Management, Verbal Communication Skills, Professionalism, Interviewing Skills, Digital Marketing Campaigns, Keyword Research, Job Analysis, Content Optimization, Storytelling, Performance Measurement
Intermediate · Course · 1 - 4 Weeks

Creo Incubator
Skills you'll gain: Go To Market Strategy, Competitive Analysis, Growth Strategies, Product Development, Marketing, Branding, Market Opportunities, User Experience, Market Share, User Centered Design, Market Analysis, Sales Strategy, Strategic Marketing, New Product Development, Brand Strategy, Marketing Strategies, Product Marketing, Marketing Planning, Sales, Entrepreneurship
Intermediate · Course · 1 - 3 Months

PracticalGrowth
Skills you'll gain: Lean Manufacturing, Workflow Management, Business Workflow Analysis, Kanban Principles, Process Management, Process Mapping, Lean Methodologies, Standard Operating Procedure, Process Analysis, Continuous Improvement Process, Process Improvement, Service Level Agreement, Business Process Improvement, Operational Efficiency, Service Level, Quality Improvement, Procedure Development, Capacity Management, Expectation Management, Performance Metric
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Go To Market Strategy, Prompt Engineering, Marketing Analytics, Conversion Funnel Analysis, Applicant Tracking Systems, Competitive Analysis, Data-Driven Marketing, Content Performance Analysis, Marketing Effectiveness, Campaign Planning, Campaign Management, Marketing Automation, Generative AI Agents, Value Propositions, Digital Marketing Campaigns, Marketing Strategies, Strategic Marketing, Product Marketing, Prompt Engineering Tools, Marketing Operations
Intermediate · Professional Certificate · 3 - 6 Months