Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Coursera
Skills you'll gain: Canva (Software), Layout Design, Graphic and Visual Design, Design Elements And Principles, Typography, Design, File Management
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Excel Macros, Visual Basic (Programming Language), Debugging, Numerical Analysis, Data Import/Export, Microsoft Excel, Problem Solving, Programming Principles, Data Analysis Expressions (DAX), Simulations, Code Review, Spreadsheet Software, UI Components, User Interface (UI), Computer Programming, File I/O, Mathematical Modeling, Automation, Algorithms, Data Validation
Beginner · Specialization · 3 - 6 Months

University of Pennsylvania
Skills you'll gain: Social Impact, Design Thinking, Performance Measurement, Human Centered Design, Sustainable Development, Innovation, Entrepreneurship, Business Modeling, Project Performance, Strategic Thinking, Organizational Structure, Needs Assessment, Growth Strategies, Market Analysis
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Prompt Engineering, Generative AI Agents, Google Gemini, Retrieval-Augmented Generation, Responsible AI, Generative AI, Google Workspace, AI Product Strategy, AI Security, AI Workflows, Google Cloud Platform, AI Enablement, Large Language Modeling, Prompt Patterns, Customer experience improvement, Artificial Intelligence, Technology Strategies, Cloud Infrastructure, Cloud Computing, Collaboration
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Google Gemini, Content Performance Analysis, Generative AI, Prompt Engineering, ChatGPT, Search Engine Optimization, Responsible AI, Performance Measurement, Web Analytics and SEO, Keyword Research, Content Creation, AI Personalization, Lead Generation, Metadata Management, Content Strategy
Beginner · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Vibe coding, Generative AI Agents, AI Workflows, Agentic systems, Email Automation, AI Orchestration, Search Engine Optimization, Inside Sales, Web Analytics, Prompt Engineering, Development Environment, Application Deployment, Front-End Web Development, Debugging
Mixed · Course · 1 - 3 Months

Skills you'll gain: Business Strategy, Contingency Planning, Business Planning, Organizational Strategy, Strategic Decision-Making, Competitive Analysis, Strategic Leadership, Business Analysis, Portfolio Management, Analysis, Market Analysis, Risk Analysis, Strategic Prioritization, Resource Allocation, Growth Strategies, Market Dynamics
Beginner · Course · 1 - 3 Months

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Process Improvement, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Management Accounting, Risk Management, Machine Learning Algorithms, Corporate Tax, Team Leadership, Social Determinants Of Health, Marketing Analytics, Financial Auditing, Data Visualization, Descriptive Statistics, Business Strategy, Variance Analysis, Generative AI, Financial Market
Credit offered
Graduate Certificate · 6 - 12 Months

Google Cloud
Skills you'll gain: Prompt Engineering, Google Gemini, Generative AI Agents, Responsible AI, Retrieval-Augmented Generation, Generative AI, Google Cloud Platform, AI Enablement, Google Workspace, AI Product Strategy, Gemini, Customer experience improvement, Data Governance, Productivity Software, Large Language Modeling, AI Workflows, Cloud Infrastructure, Artificial Intelligence, Cloud Computing, Collaboration
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Prompt Engineering, Keyword Research, Blogs, Search Engine Optimization, Content Creation, Generative AI, Web Content, Editing, Writing and Editing
Beginner · Course · 1 - 4 Weeks

SkillUp
Skills you'll gain: Healthcare 5.0, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Jupyter, LLM Application, Generative Model Architectures, AI Product Strategy, Model Evaluation, Multimodal Prompts, Health Systems, Health Information Management, Data Preprocessing, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Adobe InDesign, Adobe Creative Cloud, Document Management, Layout Design, File Management, Productivity Software, Graphic Design, Multimedia, Digital Publishing, Graphic and Visual Design, User Interface (UI), Style Guides, Graphic and Visual Design Software, Typography
Mixed · Course · 1 - 3 Months