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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Create a Customer Satisfaction Survey in Qualtrics

    Skills you'll gain: Customer Insights, Customer Analysis, Employee Surveys, User Feedback, Customer experience improvement, Market Research, Branding, Advertising, Public Relations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Social Media Data Analytics

    Skills you'll gain: Social Media Marketing, Instagram, Business Intelligence, Predictive Modeling, Predictive Analytics, Case Studies

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Keller Williams

    Establish Clients for Life with Sellers

    Skills you'll gain: Real Estate Sales, Lead Generation, Sales Presentation, Prospecting and Qualification, Closing (Sales), Sales Prospecting, Client Services, Negotiation, Consultative Selling, Marketing, Customer Relationship Building, Contract Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Construction of Precast System

    Skills you'll gain: Shop Drawing, Architectural Drawing, Construction Inspection, Structural Engineering, Structural Analysis, Building Design, Construction, Manufacturing Processes, Construction Management, Construction Engineering, Engineering Practices, Building Codes, Engineering Tolerance, Product Testing, Engineering Calculations

    Advanced · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Créer des Newsletters professionnelles avec Canva

    Skills you'll gain: Newsletters, Canva (Software), Marketing Materials, Email Marketing, Promotional Materials, Event Marketing, Business Writing, Marketing Design, Target Audience, Marketing Communications

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to optimize your Instagram Business Profile

    Skills you'll gain: Instagram, Content Development and Management, Facebook, Content Strategy, Social Media, Social Media Marketing, Social Media Strategy, Target Audience, Branding

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Minnesota

    Desarrollo de software Agile

    Skills you'll gain: User Story, Agile Software Development, Agile Methodology, Scrum (Software Development), Sprint Retrospectives, Software Development Methodologies, Sprint Planning, Software Engineering, Kanban Principles, Continuous Integration, Test Driven Development (TDD)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    103 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Customer Satisfaction Survey with Typeform

    Skills you'll gain: Survey Creation, User Feedback, Customer experience improvement, Customer Insights, User Accounts, Marketing, Business

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Subsistence Marketplaces

    Skills you'll gain: Business Planning, Solution Design, Consumer Behaviour, Sustainable Development, Entrepreneurship, Sustainable Business, Market Opportunities, Needs Assessment, Market Analysis, Ideation, Product Development, Environmental Issue, Business, Qualitative Research, Sustainability Reporting, Behavioral Economics, Social Sciences, Business Development, Cultural Sensitivity, Empathy & Emotional Intelligence

    4.4
    Rating, 4.4 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Corporate Finance Institute

    Analyzing Growth Drivers & Business Risks

    Skills you'll gain: Financial Analysis, Risk Analysis, Financial Modeling, Competitive Analysis, Market Analysis, Business Strategy, Growth Strategies, Business Strategies, Business Analysis, Business Modeling, Analysis, Business Risk Management, Market Share, Competitive Intelligence, Strategic Marketing, Strategic Planning

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Project Management Principles,Performance Domains,Tailoring

    Skills you'll gain: Stakeholder Engagement, Adaptability, Project Management Institute (PMI) Methodology, Stakeholder Management, Project Management, Project Management Life Cycle, Project Portfolio Management, Agile Project Management, Project Performance, Team Performance Management, Team Management, Quality Improvement, Process Improvement, Project Planning, Risk Management, Change Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    How to Build an Enterprise AI Strategy

    Skills you'll gain: AI Enablement, Responsible AI, Technology Roadmaps, AI Product Strategy, Business Strategy, Strategic Leadership, Strategic Thinking, Organizational Strategy, Innovation, Organizational Leadership, Scalability, Business Transformation, Business Priorities, Leadership, Artificial Intelligence, Culture Transformation, Return On Investment, Business Metrics, Cross-Functional Collaboration

    3.4
    Rating, 3.4 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Create a Customer Satisfaction Survey in Qualtrics: Coursera
  • Social Media Data Analytics: Coursera
  • Establish Clients for Life with Sellers: Keller Williams
  • Construction of Precast System: L&T EduTech
  • Créer des Newsletters professionnelles avec Canva: Coursera
  • How to optimize your Instagram Business Profile: Coursera
  • Desarrollo de software Agile: University of Minnesota
  • Create a Customer Satisfaction Survey with Typeform: Coursera
  • Subsistence Marketplaces: University of Illinois Urbana-Champaign
  • Analyzing Growth Drivers & Business Risks: Corporate Finance Institute

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Market (economics) (28)
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Social Media Marketing (9)
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