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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Understand & Use AI – ChatGPT with Smart Prompting Tips

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Generative AI, AI powered creativity, Large Language Modeling, AI Personalization, AI literacy, Process Optimization, Business Process Automation, LLM Application, Business Process, Content Creation, Social Media, Artificial Intelligence, Writing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    K

    Knowledge Accelerators

    Microsoft Copilot in Excel: Smarter Data Analysis Made Easy

    Skills you'll gain: Microsoft Copilot, Dashboard Creation, Dashboard, Excel Macros, Microsoft 365, Pivot Tables And Charts, Data Visualization, Generative AI Agents, Data Analysis, Generative AI, AI Integrations, Artificial Intelligence, Workflow Management, Productivity, Automation, Customer Data Management, Data Management, Leadership Development, Prompt Engineering

    4.8
    Rating, 4.8 out of 5 stars
    ·
    22 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create Your UI/UX Portfolio with GitHub

    Skills you'll gain: User Interface and User Experience (UI/UX) Design, Hypertext Markup Language (HTML), User Experience Design, User Interface (UI), Cascading Style Sheets (CSS), HTML and CSS, GitHub, Microsoft Visual Studio, Application Deployment, Web Design and Development, Microsoft Development Tools, Web Development

    4.4
    Rating, 4.4 out of 5 stars
    ·
    29 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    إنشاء تصميمات مذهلة لطقم علامة تجارية تسويقية باستخدام كانفا

    Skills you'll gain: Canva (Software), Style Guides, Logo Design, Branding, Marketing Collateral, Marketing Design, Marketing Materials, Brand Marketing, Brand Strategy, Graphic Design, Brand Management, Media Strategy, Cross-Channel Marketing, Organizational Skills, Design Elements And Principles

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Codio

    Cloud Computing Primer: Software as a Service (SaaS)

    Skills you'll gain: Service Level Agreement, Software As A Service, Cloud Deployment, Cloud Services, Cloud Computing, Cloud Solutions, Cloud Applications, Service Level, Business Software, Vendor Contracts, Infrastructure As A Service (IaaS), Platform As A Service (PaaS), Collaborative Software, Product Demonstration, Growth Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    85 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Capstone: Making the Case for AI

    Skills you'll gain: Generative AI, Customer experience improvement, AI Personalization, Marketing Effectiveness, Content Marketing, Data-Driven Marketing, Marketing Strategies, AI Enablement, Marketing Analytics, Customer Insights, Customer Analysis, Artificial Intelligence

    4.2
    Rating, 4.2 out of 5 stars
    ·
    10 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    SEO Keyword Research - First Step In Your SEO - 2026

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Web Analytics, Google Analytics, Content Optimization, Search Engine Marketing, Digital Marketing Tools, Marketing Strategies, Competitive Analysis

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Simplilearn

    Blogging Course

    Skills you'll gain: Blogs, Performance Analysis, Content Performance Analysis, Performance Measurement, Content Scheduling, Content Development and Management, Performance Metric, Performance Improvement, Social Media Content, Social Media Marketing, Content Creation, WordPress, Promotional Strategies, Content Marketing, Content Management Systems, Web Presence, Email Marketing, Workflow Management, Driving engagement, Content Management

    3.3
    Rating, 3.3 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Starweaver

    Strategic Public Relations Planning

    Skills you'll gain: Target Audience, Public Relations, Communication Planning, Strategic Communication, Corporate Communications, Crisis Management, Marketing and Public Relations, Strategic Planning, Media Relations, Persuasive Communication, Marketing Effectiveness, Content Performance Analysis, Media and Communications, Marketing Budgets, Persona Development, Campaign Management, Marketing Communications, Social Media, AI Enablement, Teamwork

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Android Graphics with OpenGL ES

    Skills you'll gain: Logo Design, Android (Operating System), Computer Graphics, Virtual Reality, Visualization (Computer Graphics), 3D Assets, Android Development, Augmented and Virtual Reality (AR/VR), Android Studio, Graphics Software, Computer Graphic Techniques, Performance Tuning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    45 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    AI and Content Recommendation

    Skills you'll gain: AI Personalization, Generative Engine Optimization (GEO), Machine Learning Methods, Media Strategy, Responsible AI, Machine Learning Algorithms, Machine Learning, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Data Ethics, AI Enablement, Content Performance Analysis, Algorithms, Driving engagement, Generative AI, Marketing, Marketing Communications, Data Storytelling, Target Audience, Strategic Thinking

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Leveraging GenAI to Develop Critical Thinking Skills

    Skills you'll gain: Critical Thinking, Critical Thinking and Problem Solving, Independent Thinking, AI literacy, Generative AI, Responsible AI, AI powered creativity, Decision Making, AI Personalization

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular product marketing courses

  • Understand & Use AI – ChatGPT with Smart Prompting Tips: Skillshare
  • Microsoft Copilot in Excel: Smarter Data Analysis Made Easy: Knowledge Accelerators
  • Create Your UI/UX Portfolio with GitHub: Coursera
  • إنشاء تصميمات مذهلة لطقم علامة تجارية تسويقية باستخدام كانفا: Coursera
  • Cloud Computing Primer: Software as a Service (SaaS): Codio
  • Capstone: Making the Case for AI: Emory University
  • SEO Keyword Research - First Step In Your SEO - 2026: Alex Genadinik
  • Blogging Course: Simplilearn
  • Strategic Public Relations Planning: Starweaver
  • Android Graphics with OpenGL ES: Imperial College London

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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