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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • P

    Packt

    Excel Pivot Tables & Analysis

    Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Spreadsheet Software, Marketing Analytics, Marketing Budgets, Business Reporting, Performance Reporting, Business Intelligence, Data Wrangling, Trend Analysis, Dashboard Creation, Data Manipulation, Data Analysis, Data Presentation, Performance Analysis, Descriptive Analytics, Data Visualization, Timelines

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
  • P

    Pearson

    Industry and Competitor Analysis

    Skills you'll gain: Competitive Analysis, Market Analysis, Business Strategy, Competitive Intelligence, Strategic Thinking, Market Dynamics, Market Intelligence, Strategic Decision-Making, Market Opportunities, Market Research, Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of London

    Virtual Reality

    Skills you'll gain: Virtual Reality, Augmented and Virtual Reality (AR/VR), Unity Engine, Video Game Development, 3D Assets, Virtual Environment, Computer Graphics, Game Design, Interactive Design, Prototyping, Interaction Design, Storyboarding, User Interface (UI), Human Computer Interaction, Visualization (Computer Graphics), Animations, Computer Graphic Techniques, Application Design, Display Devices, Usability Testing

    4.7 stars, 2.1K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (2.1K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • E

    ESSEC Business School

    Hotel Management: Distribution, Revenue and Demand Management

    Skills you'll gain: Revenue Management, Hospitality Management, Competitive Analysis, Digital Marketing, Data-Driven Decision-Making, Stakeholder Communications, Forecasting, Budgeting, Demand Generation, Asset Management, Hospitality, Marketing, Revenue Forecasting, Demand Planning, Financial Forecasting, Hotels and Accommodations, Target Market, Customer Demand Planning, Hotel Operations, Marketing Channel

    4.6 stars, 2.3K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (2.3K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Influencing People

    Skills you'll gain: Influencing, Persuasive Communication, Leadership, Leadership Development, Professional Networking, Relationship Building, Public Speaking, Rapport Building, Decision Making, Communication, People Development, Tactfulness, Relationship Management, Social Skills, Trustworthiness, Independent Thinking, Organizational Structure

    4.8 stars, 4.3K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (4.3K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Develop a Company Website with Wix

    Skills you'll gain: Event Management, Blogs, Web Presence, Content Management, Photo Editing, Editing, Writing and Editing, Web Design, Digital Publishing, Web Design and Development, No-Code Development, User Accounts, Brand Management, Drive Engagement, Digital Marketing, Public Relations

    4.6 stars, 1.3K reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (1.3K) · Beginner · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
  • P

    Pearson

    Recognizing Opportunity

    Skills you'll gain: Ideation, Market Opportunities, Creative Thinking, Innovation, Entrepreneurship, Creativity, New Business Development, New Product Development, Open Mindset, Curiosity, Needs Assessment, Market Trend, Trend Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Madecraft

    Invest in Yourself: Crafting an Incredible Personal Brand

    Skills you'll gain: Brand Strategy, Brand Marketing, Campaign Planning, Professional Networking, Brand Management, Branding, Storytelling, Mentorship, Communication Planning, Strategic Communication, Personal Attributes, Web Presence, Professional Development, LinkedIn, Overcoming Obstacles, Self-Awareness, Personal Integrity, Relationship Building, Recognizing Others, Personal Development

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • H

    HEC Paris

    Investment Management in an Evolving and Volatile World by HEC Paris and AXA Investment Managers

    Skills you'll gain: Investment Management, Portfolio Management, Investments, Asset Management, Portfolio Risk, Financial Services, Financial Market, Risk Management, Risk Appetite, Risk Mitigation, Performance Measurement, Financial Regulation, Product Lifecycle Management, Performance Analysis, Risk Analysis, Microsoft Excel

    4.6 stars, 794 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (794) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • J

    John Wiley & Sons

    Maximizing Facebook: Marketplace & Features

    Skills you'll gain: Facebook, Fundraising, Fundraising and Crowdsourcing, Social Media, Social Media Content, Social Media Marketing, Social Media Management, Event Marketing, Social Media Strategy, Shared Media, Event Management, Content Scheduling, Content Strategy, Drive Engagement, Public Affairs, General Sales Practices, Content Creation, Selling Techniques, Online Advertising, Communication

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    The AI-Native Leadership Transition

    Skills you'll gain: AI Enablement, Governance, Business Transformation, AI Orchestration, Workflow Management, Overcoming Objections, Business Leadership, Leadership, Storytelling, Executive Presence, Organizational Leadership, Strategic Leadership, Organizational Change, Strategic Communication, Gap Analysis, Analysis

    Advanced · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Data Science: Statistics and Machine Learning

    Skills you'll gain: Shiny (R Package), Rmarkdown, Model Evaluation, Regression Analysis, Leaflet (Software), Exploratory Data Analysis, Statistical Inference, Predictive Modeling, Statistical Hypothesis Testing, Machine Learning Algorithms, Plotly, Interactive Data Visualization, Probability & Statistics, Data Presentation, Data Visualization, Statistical Analysis, Statistical Modeling, R Programming, Machine Learning, GitHub

    4.4 stars, 7.2K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.4 (7.2K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
1…919293…491

In summary, here are 10 of our most popular product marketing courses

  • Excel Pivot Tables & Analysis: Packt
  • Industry and Competitor Analysis: Pearson
  • Virtual Reality: University of London
  • Hotel Management: Distribution, Revenue and Demand Management: ESSEC Business School
  • Influencing People: University of Michigan
  • Develop a Company Website with Wix: Coursera
  • Recognizing Opportunity: Pearson
  • Invest in Yourself: Crafting an Incredible Personal Brand: Madecraft
  • Investment Management in an Evolving and Volatile World by HEC Paris and AXA Investment Managers: HEC Paris
  • Maximizing Facebook: Marketplace & Features: John Wiley & Sons

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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