Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Houston
Skills you'll gain: Value-Based Care, Constructive Feedback, Active Listening, Portfolio Management, Team Oriented, Peer Review, Project Portfolio Management, Project Closure, Health Care, Communication
Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Responsible AI, Generative Model Architectures, Generative AI, AI Workflows, Data Ethics, Model Evaluation, Data Governance, AI literacy, Governance, Artificial Intelligence, Ethical Standards And Conduct, Organizational Strategy, Social Impact, Benchmarking, Emerging Technologies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Dashboard, Return On Investment, HubSpot CRM, Marketing Effectiveness, Marketing Analytics, User Accounts, User Provisioning, Marketing, Business Strategy, Business
Beginner · Guided Project · Less Than 2 Hours

University of Illinois Urbana-Champaign
Skills you'll gain: Ideation, Creativity, Professional Development, Teamwork, Team Building, Creative Thinking, Brainstorming, Team Collaboration, Collaboration, Innovation, Social Impact, Cognitive flexibility, Drive Engagement, Open Mindset, Influencing, Communication, Communication Strategies, Decision Making, Overcoming Obstacles
Beginner · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Professional Networking, Data Science, Artificial Intelligence and Machine Learning (AI/ML), Web Presence, Recruitment, Events and Conferences, Relationship Building, Job Analysis, Writing, Portfolio Management, Branding
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Driving engagement, Content Scheduling, Live Streaming, Drive Engagement, Scheduling, Social Media Management, Social Media, Social Media Strategy, Social Media Content, Social Media Marketing, Customer Engagement, Video Production, Content Strategy, Photo/Video Production and Technology
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Social Media Marketing, Social Media, Collaborative Software, Social Media Content, Content Creation, Editing, Marketing Materials, Photo Editing, Account Management, Project Design
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Oral Expression, Verbal Communication Skills, Public Speaking, Technical Communication, Presentations, Persuasive Communication, Storytelling, Non-Verbal Communication, Communication, Target Audience, Influencing, Contingency Planning
Build toward a degree
Beginner · Course · 1 - 4 Weeks

National Taiwan University
Skills you'll gain: Storytelling, Aesthetics, Ancient History, Culture, Social Studies, Anthropology, Liberal Arts, Sociology
Beginner · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Human Development, Gerontology, Companionship, Relationship Building, Social Skills, Culture, Personal Development, Social Determinants Of Health, Mental Health, Activities of Daily Living (ADLs), Child Development, Sociology, Childhood Education and Development, Interpersonal Communications
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Sales Pipelines, Prospecting and Qualification, Sales Development, Sales Process, Persuasive Communication, Sales Management, Communication, Value Propositions, B2B Sales, Technical Sales, Sales Prospecting, Overcoming Objections, Communication Strategies, Customer Relationship Management (CRM) Software, Product Demonstration, Sales, Sales Strategy, Lead Generation, Market Analysis, Market Dynamics
Beginner · Course · 1 - 4 Weeks

Minnesota State University, Mankato
Skills you'll gain: Research, Usability Testing, Graphic and Visual Design, Usability, Research Methodologies, AI Integrations, AI literacy, User Research, Writing and Editing, User Feedback, Report Writing, Web Content Accessibility Guidelines, User Experience Design, Persona (User Experience), User Experience, Analysis
Beginner · Course · 1 - 4 Weeks