• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    The Journey to Diversity, Inclusion and Belonging

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Diversity Training, Diversity Awareness, Workplace inclusivity, Cognitive flexibility, Disabilities, Diversity Programs, Cultural Diversity, Intercultural Competence, Social Justice, Innovation, Recognizing Others, Human Resource Policies, Cultural Responsiveness, Safety Culture, Empathy, Culture Transformation, People Management, Team Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    46 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    S

    Sapienza University of Rome

    Alle origini della civiltà mediterranea: archeologia della città dal Levante all’Occidente - III-I millennio a.C.

    Skills you'll gain: Ancient History, Art History, Culture, World History, Social Studies, European History, Cultural Diversity, Aesthetics, Anthropology, Research, Architecture and Construction, Investigation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    137 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    CVS Health

    Preparing for Your Retail Customer Service Role

    Skills you'll gain: Call Center Experience, Greeting Customers, Customer Complaint Resolution, De-escalation Techniques, Conflict Management, Customer Inquiries, Customer Service, Customer Relationship Building, Interviewing Skills, Customer Support, Inbound Calls, Outbound Calls, Problem Solving, Keyword Research, Verbal Communication Skills, Communication

    4.4
    Rating, 4.4 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    PrEParing: PrEP for Providers and Patients

    Skills you'll gain: Preventative Care, Patient Education And Counseling, Pharmacology, Contraindication, Public Health and Disease Prevention, Drug Interaction, Health Promotion, Primary Care, Health Disparities, Patient Education and Support, Medication Therapy Management, Health Equity, Pharmacotherapy, Clinical Pharmacy, Patient Evaluation, Public Health, Community Health, Health Assessment, Patient Advocacy, Clinical Trials

    4.7
    Rating, 4.7 out of 5 stars
    ·
    150 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    From Sleep Disorders to Sleep Health

    Skills you'll gain: Mental Health, Diversity Awareness, Cultural Diversity, Health Disparities, Social Determinants Of Health, Health Equity, Respiration, Preventative Care, Stress Management, Human Development, Positive Airway Pressure (CPAP/BiPAP), Patient Treatment, Treatment Planning, Diagnostic Tests, Mental Health Diseases and Disorders, Physiology, Child Health, Neurology, Geriatrics, Mindfulness

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Estratégia Digital e o Comportamento de Busca do Consumidor

    Skills you'll gain: Marketing Strategies, Data-Driven Marketing, Digital Brand Strategy, Digital Marketing, Digital Marketing Campaigns, Strategic Marketing, Marketing Planning, Marketing Analytics, Sales Strategy, Consumer Behaviour, Brand Awareness, Brand Management, Drive Engagement, Branding, Performance Measurement, A/B Testing, Community Development

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Developing and Managing Sustainable Supply Chains

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Technologies, Sustainable Development, Sustainable Design, Sustainable Systems, Environmental Social And Corporate Governance (ESG), Supply Chain Management, Supply Chain Planning, Supply Chain, Supply Chain Systems, Transportation, Supply Chain, and Logistics, Case Studies, Logistics, Business Technologies, Logistics Management, Climate Change Mitigation, Corporate Strategy, Transportation Operations, Waste Minimization

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    Основы бизнес-стратегии

    Skills you'll gain: Business Strategy, Business Strategies, Strategic Thinking, Competitive Analysis, Corporate Strategy, Organizational Strategy, Strategic Decision-Making, Competitive Intelligence, Market Analysis, Market Intelligence, Analysis, Decision Making, Market Dynamics, Value Propositions, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Starweaver

    Fundamentals of Effective Team Management

    Skills you'll gain: Team Management, Team Leadership, Team Performance Management, Team Building, Teamwork, Team Motivation, People Management, Leadership and Management, Staff Management, Conflict Management, Drive Engagement, Leadership, Collaboration, Trustworthiness, Performance Management, Diversity and Inclusion, Talent Management, Human Resources Management and Planning, Performance Appraisal, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Fundamentals of Diversity, Equity, Inclusion, and Belonging

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Diversity Training, Workplace inclusivity, Diversity Awareness, Diversity Programs, Cultural Diversity, Overcoming Objections, Advocacy, Empowerment, Communication, Equities

    4.5
    Rating, 4.5 out of 5 stars
    ·
    55 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Edinburgh

    Chronic Respiratory Diseases (CRD) in Primary Care Settings

    Skills you'll gain: Pulmonology, Chronic Diseases, Respiratory Care, Primary Care, Pulmonary Function Testing, Respiration, Patient Evaluation, Rehabilitation, Psychosocial Assessments, Diagnostic Tests, Treatment Planning, Health Equity, Care Management, Patient Education and Support, Community Health, Patient-centered Care, Pharmacotherapy, Behavioral Health

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    Medios digitales para resultados sanitarios

    Skills you'll gain: Health Promotion, Media and Communications, Health Education, Program Evaluation, Digital Analysis, Digital Communications, Behavioral Health, Web Content, Behavioral Economics, Persuasive Communication, Survey Creation, Content Management, Public Health

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

1…378379380…532

In summary, here are 10 of our most popular social media marketing courses

  • The Journey to Diversity, Inclusion and Belonging: IE Business School
  • Alle origini della civiltà mediterranea: archeologia della città dal Levante all’Occidente - III-I millennio a.C.: Sapienza University of Rome
  • Preparing for Your Retail Customer Service Role: CVS Health
  • PrEParing: PrEP for Providers and Patients: Johns Hopkins University
  • From Sleep Disorders to Sleep Health: University of Michigan
  • Estratégia Digital e o Comportamento de Busca do Consumidor: Fundação Instituto de Administração
  • Developing and Managing Sustainable Supply Chains: University of Colorado Boulder
  • Основы бизнес-стратегии: University of Virginia
  • Fundamentals of Effective Team Management: Starweaver
  • Fundamentals of Diversity, Equity, Inclusion, and Belonging: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok