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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Creating a Free Business Page with Blogger

    Skills you'll gain: Blogs, Content Performance Analysis, Google Analytics, Web Analytics, Promotional Strategies, Customer Engagement, Social Media Marketing, Social Media Analytics, Social Media, Customer Relationship Building, Content Marketing, Content Creation, Content Management Systems, Marketing

    4.6 stars, 298 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (298) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • D

    Digital Marketing Institute

    Social Media and Digital Marketing Fundamentals

    Skills you'll gain: Content Scheduling, Digital Media Strategy, Social Media Marketing, Content Marketing, Digital Marketing, Marketing, Digital Marketing Campaigns, Social Media Content, Social Media, Content Creation, Digital Content, Social Media Strategy, Digital Marketing Tools, Integrated Marketing Communications, Consumer Behaviour, Business-To-Consumer, Digital Transformation, Content Strategy, Customer Engagement

    4.6 stars, 422 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (422) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • D

    Digital Marketing Institute

    Facebook, Instagram, and Snapchat Marketing

    Skills you'll gain: Meta Ads Manager, Social Media Marketing, Social Media Management, Facebook, Instagram, Content Performance Analysis, Target Audience, Online Advertising, Advertising Campaigns, Social Media Campaigns, Social Media Strategy, Social Media Analytics, Digital Advertising, Brand Awareness, Target Market, Advertising, Performance Measurement, Performance Metric, Performance Analysis

    4.2 stars, 88 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.2 (88) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Introducción al Marketing de Redes Sociales con Visme

    Skills you'll gain: Advertising, Social Media Marketing, Social Media Content, Social Media Strategy, Social Media, Instagram, Marketing, Content Creation, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design

    4.1 stars, 10 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.1 (10) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Social Media Analytics and Sentiment Insights

    Skills you'll gain: Content Scheduling, Social Media Marketing, Social Media Analytics, Content Performance Analysis, Social Media Management, Social Media Campaigns, Social Media Content, Digital Media Strategy, Social Media Strategy, Customer Engagement, Digital Marketing, Content Optimization, Performance Analysis, Customer Communications Management, Customer Relationship Management (CRM) Software, Customer Relationship Management, Web Analytics, Marketing Communications, Analytics, Market Data

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • D

    Digital Marketing Institute

    Twitter, LinkedIn, and YouTube Marketing

    Skills you'll gain: LinkedIn, Content Performance Analysis, Campaign Management, Social Media Campaigns, Social Media Marketing, Online Advertising, Social Media, Digital Advertising, Social Media Content, Marketing, B2B Sales, Social Media Management, Professional Networking, Digital Marketing Campaigns, Advertising Campaigns, Social Media Strategy, Business Marketing, Marketing Analytics, Video Production, Social Media Analytics

    4.4 stars, 103 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.4 (103) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Meta

    Meta Social Media Marketing Capstone

    Skills you'll gain: Social Media Marketing, Presentations, Social Media Campaigns, Campaign Management, Digital Marketing Campaigns, Oral Expression, Digital Marketing, Communication

    4.6 stars, 747 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (747) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    Sage Publications

    The Sage Handbook of Social Media Marketing

    Skills you'll gain: Social Media Strategy, Consumer Behaviour, Social Media Marketing, Digital Media Strategy, Social Media, Global Marketing, Paid media, Social Media Management, Social Media Analytics, Big Data, Social Media Campaigns, Social Media Content, Service Recovery, Marketing, Social Network Analysis, Marketing Communications, Market Research, Business-To-Consumer, Marketing Management, Digital Marketing

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    SkillUp

    Online Marketing: Social Media, Ads & E-commerce Certificate

    Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Content Scheduling, Social Media Campaigns, Content Creation, Data-Driven Marketing, Customer Retention, Meta Ads Manager, Paid media, Customer Relationship Building, E-Commerce, Digital Marketing, Driving engagement, Keyword Research, Brand Marketing

    4.7 stars, 42 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (42) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    Simplilearn

    Social Media Marketing and Brand Advocacy

    Skills you'll gain: Social Media, Social Media Marketing, Social Media Management, Social Media Strategy, Social Media Content, Social Media Campaigns, Marketing Strategies, Content Performance Analysis, Data-Driven Marketing, Social Media Analytics, Campaign Management, Marketing Effectiveness, Email Marketing, Marketing Analytics, Digital Marketing, Marketing Planning, Marketing, Strategic Marketing, UI/UX Strategy, Brand Management

    4.5 stars, 37 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.5 (37) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    Sage Publications

    Foundations and Strategies of Social Media Marketing

    Skills you'll gain: Consumer Behaviour, Social Media Marketing, Global Marketing, Social Media Strategy, Social Media Campaigns, Social Media Management, Marketing, Social Media Analytics, Digital Media Strategy, Business-To-Consumer, Marketing Management, Social Network Analysis, Marketing Communications, Digital Marketing Campaigns, Digital Marketing, Business Ethics, Driving engagement, Cultural Diversity, Community Development, Digital Communications

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Research Methods and Insights in Social Media Marketing

    Skills you'll gain: Social Media Analytics, Social Media Marketing, Big Data, Social Media Content, Social Media, Social Media Strategy, Social Network Analysis, Market Research, Social Media Management, Marketing, Network Analysis, Analytics, Text Mining, Digital Analysis, Research, Driving engagement, Strategic Marketing, Research Methodologies, Digital Marketing, Consumer Behaviour

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular social media marketing courses

  • Creating a Free Business Page with Blogger: Coursera
  • Social Media and Digital Marketing Fundamentals: Digital Marketing Institute
  • Facebook, Instagram, and Snapchat Marketing: Digital Marketing Institute
  • Introducción al Marketing de Redes Sociales con Visme: Coursera
  • Social Media Analytics and Sentiment Insights: Coursera
  • Twitter, LinkedIn, and YouTube Marketing: Digital Marketing Institute
  • Meta Social Media Marketing Capstone: Meta
  • The Sage Handbook of Social Media Marketing: Sage Publications
  • Online Marketing: Social Media, Ads & E-commerce Certificate: SkillUp
  • Social Media Marketing and Brand Advocacy: Simplilearn

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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