Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.
Ludwig-Maximilians-Universität München (LMU)
Compétences que vous acquerrez: Competitive Analysis, Game Theory, Business Strategy, Market Dynamics, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Market Analysis, Consumer Behaviour, Product Development, Innovation
Mixte · Cours · 1 à 3 mois
University of Illinois Urbana-Champaign
Compétences que vous acquerrez: Economics, Policy, and Social Studies, Supply And Demand, Market Analysis, Economics, Resource Allocation, Environmental Issue, Public Policies
Débutant · Cours · 1 à 4 semaines

Alfaisal University | KLD
Compétences que vous acquerrez: Recruitment, Interviewing Skills, Negotiation, Personal Development, Goal Setting, Professional Development, LinkedIn, Marketing, Digital Media Strategy, Talent Acquisition, Branding, Presentations, Professional Networking, Self-Awareness, Communication, Writing
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Design Reviews, Graphic and Visual Design, Creative Design, Typography, Design Elements And Principles, Peer Review, Infographics, Motion Graphics, Content Creation, Animations, Image Quality, Advertising, Color Theory, Online Advertising
Débutant · Cours · 3 à 6 mois

Compétences que vous acquerrez: Social Media Content, Social Media, Social Media Marketing, Social Media Management, Content Creation, Instagram, Scheduling, Facebook, Content Management, Digital Marketing
Débutant · Projet Guidé · Moins de 2 heures

Coursera
Compétences que vous acquerrez: Survey Creation, Customer Retention, Customer Insights, Business Research, Customer Data Management, User Feedback, Customer experience improvement
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Customer Analysis, User Feedback, Contextual Advertising
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Facebook, Online Advertising, Web Analytics, Social Media Marketing, Digital Advertising, User Accounts, Compliance Management
Intermédiaire · Projet Guidé · Moins de 2 heures

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Media and Communications, Digital Media Strategy, Social Media Strategy, Content Creation, Social Media, Marketing Strategies, Storytelling, Brand Management, Video Production, Branding, Target Audience, Revenue Management, Online Advertising, E-Commerce, Innovation, Augmented and Virtual Reality (AR/VR), Influencing, Business Modeling, Game Theory, Ethical Standards And Conduct
Débutant · Spécialisation · 3 à 6 mois

Compétences que vous acquerrez: Target Market, Marketing Planning, Marketing, Sales Process, Marketing Effectiveness, Marketing Strategy and Techniques, Marketing Analytics, Sales Strategy, Branding, Digital Marketing, Sales, Revenue Management, Business Metrics
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Logo Design, Adobe Illustrator, Presentations, Typography, Graphic Design, Animations, Adobe After Effects, Motion Graphics, Adobe Creative Cloud, Design, Branding, Brand Strategy, Marketing Design, System Configuration, Brainstorming, Intellectual Property, Graphic and Visual Design, Strategic Thinking, Legal Risk, Adobe Photoshop
Débutant · Spécialisation · 3 à 6 mois

Compétences que vous acquerrez: Facebook, Advertising Campaigns, Brand Awareness, Campaign Management, Lead Generation, Social Media Campaigns, Social Media, Advertising, Paid media, Digital Advertising, Marketing, Target Audience, Drive Engagement
Intermédiaire · Projet Guidé · Moins de 2 heures