Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Color Theory, Layout Design, Typography, Adobe Photoshop, Photo Editing, Graphic and Visual Design, Design Elements And Principles, Visual Design, Game Design, Graphic Design, Creative Design
Débutant · Cours · 1 à 4 semaines

IE Business School
Compétences que vous acquerrez: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Product Management, Product Strategy, New Product Development, Customer Engagement, Journey Mapping, Product Development, Experience Design, Internal Communications, Portfolio Management, Competitive Analysis, Employee Engagement, Conversion Funnel Analysis
Débutant · Cours · 1 à 3 mois

Starweaver
Compétences que vous acquerrez: Customer experience improvement, Revenue Management, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Social Media Analytics, Hospitality Services, Capital Expenditure, Organizational Change, Content Creation, Hospitality Management, Financial Forecasting, Finance, Operations Management, Search Engine Optimization, Prototyping, Strategic Planning, Capital Budgeting, Key Performance Indicators (KPIs)
Intermédiaire · Spécialisation · 3 à 6 mois

Coursera
Compétences que vous acquerrez: Merchandising, Inventory Management, Inventory Control, Merchandise Displays, Retail Management, Consumer Behaviour, Visual Merchandising, Retail Store Operations, Retail Sales, Marketing Psychology, Customer Analysis, Customer Engagement, Analysis, Design
Intermédiaire · Cours · 1 à 4 semaines

Universidad de Palermo
Compétences que vous acquerrez: Online Advertising, E-Commerce, Marketing Strategy and Techniques, Digital Marketing, Digital Advertising, Digital Brand Strategy, Business Strategy, Social Media Strategy, New Business Development, Google Ads, Advertising, Technology Strategies, Digital Transformation, Email Marketing, Social Media, Search Engine Optimization, Business Transformation, Advertising Campaigns, Social Media Campaigns
Débutant · Cours · 1 à 4 semaines

Fundação Instituto de Administração
Compétences que vous acquerrez: Media Relations, Organizational Strategy, Marketing Management, Business Planning, Marketing, Business Management, Administration, Financial Management, Media and Communications, Public Relations, Business Strategy, Governance, Organizational Structure, Strategic Marketing, Finance, Financial Analysis, Economics
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Google Sheets, Collaborative Software, Productivity Software, Organizational Skills, Spreadsheet Software, Project Management Software, Data Management, Project Management, Data Visualization, Presentations, Business
Débutant · Projet Guidé · Moins de 2 heures

IESE Business School
Compétences que vous acquerrez: Media Relations, Public Speaking, Media and Communications, Communication Strategies, Strategic Communication, Media Strategy, Public Relations, Digital Media Strategy, Digital Marketing, Communication, Marketing Communications, Marketing and Public Relations, Non-Verbal Communication, Journalism, Concision, Interviewing Skills
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Analyse de la clientèle, Transformation de la culture, Processus d'amélioration continue, Connaissance du client, Amélioration des services, Communication, Études de cas, Amélioration de l'expérience client, Collecte de données, Enquêtes, Engagement des clients, Collecte des données, Commentaires des utilisateurs, Service clientèle, Stratégie d'expérience client (CX), Amélioration des produits
Débutant · Cours · 1 à 4 semaines

IE Business School
Compétences que vous acquerrez: Retail Management, Marketing Channel, Retail Store Operations, Merchandising, Supply Chain Planning, Supply Chain, Logistics Management, Supply Chain Systems, Business Strategy, Market Opportunities, Competitive Analysis, Technology Strategies, Promotional Strategies, E-Commerce, Conflict Management, Growth Strategies, Web Presence, Digital Transformation
Débutant · Cours · 1 à 4 semaines

S.P. Jain Institute of Management and Research
Compétences que vous acquerrez: Brand Strategy, Brand Management, Brand Marketing, Branding, Brand Awareness, Brand Loyalty, Product Lifecycle Management, Strategic Marketing, Marketing Management, Integrated Marketing Communications, Value Propositions, Cross-Channel Marketing, Portfolio Management, Competitive Analysis, Business Metrics, Consumer Behaviour, Business Valuation, Continuous Monitoring
Débutant · Cours · 1 à 3 mois

Fundação Instituto de Administração
Compétences que vous acquerrez: Intelligence économique, Veille concurrentielle, Études de cas, Gestion des ventes, Analyse concurrentielle, Pratiques générales de vente, Stratégie de vente, Prise de décision stratégique, Stratégie commerciale, Analyse, Recherche sur les entreprises, Processus de vente, Analyse du marché
Intermédiaire · Cours · 1 à 4 semaines