Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

SkillsBooster Academy
Compétences que vous acquerrez: Video Editing, Prompt Engineering, Model Context Protocol, Instructional Design, Storyboarding, Post-Production, Video Production, Photo/Video Production and Technology, AI Workflows, Developing Training Materials, Product Demonstration, Motion Graphics, Generative AI, Content Creation, Product Marketing, Artificial Intelligence, Employee Training, Content Marketing, Brand Marketing, Business Communication
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: User Story, Information Architecture, UI/UX Research, User Research, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Design Thinking, Agile Software Development, UI/UX Strategy, Scrum (Software Development), User Centered Design, Design Research, Responsive Web Design, User Interface (UI), Figma (Design Software), Wireframing, User Experience, Adobe XD, Responsible AI, Prototyping
★ 4.8 (3 k) · Débutant · Certificat Professionnel · 3 à 6 mois

Pearson
Compétences que vous acquerrez: Sales Process, Sales Strategy, Sales, Sales Management, Product Promotion, Promotions and Campaigns, Product Strategy, Promotional Strategies, Product Lining, Strategic Marketing, Revenue Management, General Sales Practices, Selling Techniques, Market Dynamics, Consumer Behaviour, Cost Accounting, Value Propositions, Business Ethics, Customer Analysis, Competitive Analysis
Débutant · Cours · 1 à 4 semaines

Chegg Skills
Compétences que vous acquerrez: Sales, Selling Techniques, General Sales Practices, Sales Process, B2B Sales, Sales Strategy, Specialized Sales, Consumer Behaviour, Business-To-Consumer, Business Development, Decision Making, Customer Engagement, Customer Relationship Management, Business Communication, Customer experience improvement, Problem Solving, Strategic Thinking, Relationship Building, Communication
Débutant · Cours · 1 à 4 semaines

Pearson
Compétences que vous acquerrez: Intellectual Property, Growth Strategies, Sales Process, Entrepreneurship, Commercialization, Business Strategy, Marketing, Strategic Partnership, Sales, Sustainable Business, Mergers & Acquisitions, Innovation, Strategic Decision-Making
Débutant · Cours · 1 à 4 semaines

Salesforce
Compétences que vous acquerrez: Gestion de la réussite des clients, Clôture (ventes), Pratiques générales de vente, Opérations de vente, Gestion des relations avec la clientèle, Génération de leads, Demande de devis (RFQ), Développement des ventes, Logiciel de gestion de la relation client (CRM), Gestion des services, Facilitation des ventes, Saisie des commandes, Tableau de bord, Processus de vente, Salesforce, Vente, Pipelines de vente, Gestion des commandes, Gestion des ventes, Aide à la vente
★ 4.6 (2,2 k) · Débutant · Certificat Professionnel · 3 à 6 mois

Sage Publications
Compétences que vous acquerrez: Media and Communications, Public Affairs, Communication Strategies, Community Organizing, Advocacy, Communication, Persuasive Communication, Strategic Communication, Journalism, Media Relations, Public History, Political Sciences, Storytelling, Social Justice, Community Outreach, Conflict Management, Culture, Governance, Digital Marketing Campaigns, World History
Débutant · Cours · 1 à 3 mois
Chris Croft Training
Compétences que vous acquerrez: Time Management, Delegation Skills, Prioritization, Productivity, Smart Goals, Goal Setting, Goal-Oriented, Strategic Prioritization, Organizational Skills, Business Priorities, Mental Concentration, Calendar Management, Action Oriented, Productivity Software, Personal Development, Operational Efficiency, Organizational Effectiveness, Systems Thinking, Marketing Effectiveness, Assertiveness
Mixte · Cours · 1 à 3 mois
IE Business School
Compétences que vous acquerrez: Public cible, Stratégie de marque, Connaissance du client, Comportement du consommateur, Notoriété de la marque, Gestion de la marque, Propositions de valeur, Marketing stratégique, Analyse concurrentielle, Conception marketing, L'image de marque, Conception du logo
★ 4.7 (908) · Intermédiaire · Cours · 1 à 3 mois

Alex Genadinik
Compétences que vous acquerrez: Press Releases, Earned Media, Writing, Media Relations, Content Creation, Search Engine Optimization, Public Relations, Promotional Strategies, Brand Awareness, Marketing Strategies
Débutant · Cours · 1 à 4 semaines

John Wiley & Sons
Compétences que vous acquerrez: Business Planning, Business Strategy, Business Strategies, Business Ethics, Competitive Analysis, Strategic Planning, Strategic Thinking, Competitive Intelligence, Strategic Marketing, Strategic Communication, Organizational Strategy, Market Intelligence, Market Analysis, Consumer Behaviour, Target Market, Customer Analysis, Market Research, Smart Goals, Goal Setting, Stakeholder Communications
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Prompt Engineering, Responsible AI, AI Enablement, Strategic Thinking, Prompt Patterns, Deepseek, Prompt Engineering Tools, Business Transformation, Digital Transformation, Business Strategy, Decision Intelligence, Strategic Marketing, Performance Measurement, Strategic Planning, Risking, Artificial Intelligence, Marketing, Web Analytics and SEO, Market Trend, Financial Modeling
Intermédiaire · Cours · 1 à 3 mois