Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Facebook, Product Promotion, Social Media Management, Inventory Control, Inventory Management System, Social Media, Promotional Strategies, Social Media Marketing, Product Knowledge, Marketing, Merchandise Displays, Business Communication
Intermédiaire · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Brand Strategy, Adobe Express, Presentations, Branding, Creative Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Responsible AI, Workplace inclusivity, Diversity and Inclusion, AI Enablement, AI Workflows, Organizational Leadership, Data Ethics, Team Leadership, Management Training And Development, Business Ethics, Innovation, Artificial Intelligence, Team Performance Management, Virtual Teams, Telecommuting, Adaptability, Ethical Standards And Conduct, Collaboration, Internal Communications, Culture Transformation
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Personnalisation par l'IA, Optimisation pour les moteurs de recherche (SEO), Marketing de contenu, Recherche de mots-clés, Stratégie de contenu, Contenu Web, Blogs, Science des données, Création de contenu
Intermédiaire · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Needs Assessment, Rapport Building, Communication, Active Listening
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Logo Design, Graphic Design, Graphic and Visual Design Software, Design, Marketing Design, Brand Awareness, Social Media, Social Media Content, Social Media Marketing, Photo Editing
Débutant · Projet Guidé · Moins de 2 heures

LearnQuest
Compétences que vous acquerrez: Consultative Selling, Value Propositions, Sales Strategy, Executive Presence, Solution Selling, B2B Sales, Sales Presentations, Global Marketing, Stakeholder Communications, Business Communication, Strategic Partnership, Competitive Analysis, Active Listening, Customer Insights, Needs Assessment, Relationship Building
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Marketing Effectiveness, Marketing Analytics, Campaign Management, Email Marketing, Advertising Campaigns, Content Marketing, Marketing, Target Audience
Débutant · Projet Guidé · Moins de 2 heures

University of Minnesota
Compétences que vous acquerrez: Process Mapping, Sprint Planning, AI Enablement, Business Analysis, User Research, Problem Solving, Market Analysis, Prioritization
Débutant · Cours · 1 à 3 mois

University of Huddersfield
Compétences que vous acquerrez: Business Strategy, Strategic Planning, Strategic Leadership, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Business Planning, Competitive Analysis, Business Management, Market Analysis, Innovation, Critical Thinking and Problem Solving, Business Analysis, Risk Analysis, Business Process Improvement, Analysis, Case Studies
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Market Opportunities, Customer Analysis, Market Analysis, Sales Strategy, Customer Retention, Business Modeling, Entrepreneurship, B2B Sales, Business-To-Consumer, Technology Strategies, Customer Acquisition Management, Business Strategy, Innovation
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Responsible AI, User Experience Design, User Interface and User Experience (UI/UX) Design, Design Reviews, Professional Development, Design Thinking, Artificial Intelligence, Experience Design, Persona (User Experience), UI/UX Research, User Centered Design, Prompt Patterns, User Interface (UI), Design Research, Presentations, Wireframing, Prototyping, User Interface (UI) Design, User Story, Storyboarding
Avancées · Cours · 1 à 3 mois