Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

University of Maryland, College Park
Compétences que vous acquerrez: Innovation, Product Lifecycle Management, New Product Development, Design Thinking, Agile Product Development, Product Development, Product Management, Business Modeling, Product Strategy, Customer experience strategy (CX), Product Marketing, Key Performance Indicators (KPIs), Value Propositions, Performance Measurement, Portfolio Management, Customer Insights, Business Metrics, Customer experience improvement, Lean Methodologies
Débutant · Cours · 1 à 3 mois

University of Huddersfield
Compétences que vous acquerrez: Business Strategy, Strategic Planning, Strategic Leadership, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Business Planning, Competitive Analysis, Business Management, Market Analysis, Innovation, Critical Thinking and Problem Solving, Business Analysis, Risk Analysis, Business Process Improvement, Analysis, Case Studies
Débutant · Cours · 1 à 4 semaines

LearnQuest
Compétences que vous acquerrez: Consultative Selling, Value Propositions, Sales Strategy, Executive Presence, Solution Selling, B2B Sales, Sales Presentations, Global Marketing, Stakeholder Communications, Business Communication, Strategic Partnership, Competitive Analysis, Active Listening, Customer Insights, Needs Assessment, Relationship Building
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Animations, Instagram, Graphic Design, Social Media Campaigns, Product Promotion, Social Media Content, Social Media, Design, Content Creation, Facebook, Social Media Marketing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Needs Assessment, Rapport Building, Communication, Active Listening
Intermédiaire · Cours · 1 à 4 semaines

Coursera
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Logo Design, Graphic Design, Graphic and Visual Design Software, Design, Marketing Design, Brand Awareness, Social Media, Social Media Content, Social Media Marketing, Photo Editing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Graphic and Visual Design, Graphic Design, Brand Awareness, Content Creation, Content Marketing, Customer Engagement, Digital Marketing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Animations, Figma (Design Software), Photo Editing, User Accounts, Social Media Marketing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Target Audience, Marketing Effectiveness, Advertising Campaigns, Customer Insights, Online Advertising, Content Creation, Facebook, Data Import/Export, Social Media, Social Media Marketing, Business Marketing, Business Analytics
Débutant · Projet Guidé · Moins de 2 heures

LearnQuest
Compétences que vous acquerrez: Sales Prospecting, Lead Generation, Cross-Channel Marketing, Sales Development, Global Marketing, Communication Strategies, Customer Engagement, LinkedIn, Sales Pipelines, Sales Strategy, AI Personalization, Personalized Service, Customer Relationship Management (CRM) Software, Automation
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Team Building, Team Management, Cognitive flexibility, Creativity, Team Leadership, Innovation, Collaboration, Open Mindset, Employee Engagement, Internal Communications, Adaptability
Intermédiaire · Cours · 1 à 4 semaines