When you enroll in this course, you'll also be enrolled in this Specialization.
Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate
There are 3 modules in this course
By the end of this course, you’ll understand what a content management system (CMS) is, how it works, and why it’s essential for creating and delivering modern digital experiences. You’ll learn how a CMS supports content authoring, editing, versioning, and collaboration, and how it enables teams to publish consistent, scalable experiences across websites, mobile apps, kiosks, in‑store screens, and more.
This course also introduces you to Adobe Experience Manager (AEM), an industry‑leading enterprise CMS trusted by global brands. You’ll explore how AEM streamlines the creation and management of digital content and assets—empowering marketing teams, business users, and content authors to deliver high‑quality, omnichannel experiences without relying heavily on developers.
Whether you’re new to CMS technology or looking to expand your digital experience skill set, this course provides foundational knowledge you can apply immediately in real‑world projects.
In this module, you will learn what digital experience is and the key components businesses use to deliver it to their customers. You will also explore what a content management system is, how it works, and see practical examples of how various industries use content management systems to improve customer interactions in the digital world.
What's included
1 reading
Show info about module content
1 reading•Total 3 minutes
Welcome!•3 minutes
Digital Experience and Content Management Systems
Module 2•1 hour to complete
Module details
What's included
3 videos3 readings1 assignment
Show info about module content
3 videos•Total 17 minutes
New Video•7 minutes
Content Management Systems•5 minutes
Content Management Systems Use Cases•5 minutes
3 readings•Total 23 minutes
What is Content Management? Definition, Benefits, and Strategy. •10 minutes
Content Management System Buyer’s Guide•10 minutes
Downloadable Resource•3 minutes
1 assignment•Total 2 minutes
Reflection•2 minutes
Module Quiz
Module 3•1 hour to complete
Module details
In this lesson, you will check your knowledge with a 5-question graded quiz.
What's included
1 assignment
Show info about module content
1 assignment•Total 30 minutes
Module 1 Quiz•30 minutes
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.