Learner Reviews & Feedback for Customer Segmentation and Prospecting by Northwestern University

I feel there is still a lot to discuss here specifically in the qualifying section instead of just mentioning the topic names.

To get an idea of how this could be done the course instructor or the editor may take a look at the (Cold Calling Mastery course by Miles Croft on Udemy).

The most helpful part of this course was the Gear explanation which did have great value but frankly, I would think twice and probably not consider other courses considering the level of content and explanation.

Awesome Course, Highly Educative for persons working in sales capacity. I learned much and have managed to apply teaching towards being the best in my market. Thank you Craig and Team

If you don't have confidence in yourself and selling skills, I would recommend this course. Being a former Army Officer, Plant Manager and leader in logistics didn't prepare me for this. I felt naked my first time out but I gained confidence in the instructions. I think what really matters is that I have never had any other sales training so I had to believe that our instructor is the expert and all I had to do was to do exactly what he instructed me to do just the way he said to do it. It works! The barter exercises will get you out and in a comfort zone so take this part seriously and don't brush it off.

Great information for sales professionals. Some of the things you will learn include sending compelling emails to prospects and how to qualify a lead fast. I highly recommend this class.

Some of it is very basic (filtering), but there are a few sections that are real gems (sales pitch, working a room).

There are good advices, but it's basic/beginner in knowledge.

Tremendously impactful. Thank you Craig for sharing. I was impressed with the brevity and clarity of the message -- it's not a burden to take. But it sticks.

I would highly recommend to anyone interested in sales, leadership, or influence. It's high impact for low effort -- the holy grail for busy professionals.

I think this will really help anyone through various situations in their lives. Wether you work in a corporate job or run your own show, this course taught me how to get into and out of conversations in a speedy professional manner! Thank you very much!

I was always wondering, How do I get more clients? How do I approach them? But after this course I have gained a lot of confidence and I am confident that if I did this course 5 years ago my business would be 10 times bigger than it is now.

I have never done a sales course before, I'm so glad I took this one. It's so much more than an intro, Craig brings you right up to very high level of training, putting it into practice is up to you!

Great course! I took concepts that I knew of (and some that I didn't) and learned how to be better. I really like Craig Woortman. His style is "learning by doing." And that works best for me.

A very practical course. It helped in undestanding how to segment my potential customes, give an excellent sales trailer and develop an astute sales conversation

Class taught very practical skills to be successful at sales. It highlighted the need to having a plan and setting up a disciplined process for sales.

Good Online Course.......

Good practical course. Clear structure and build-up. Personnaly I miss some depth in the explanations why things work or not. But that is also personal. In general great course.

Useless content besides some tricks and tips, doesn't deliver at all on the promise, the course is called customer segmentation and prospecting but there is no content on how to create market segments, how to approach them, how to generate leads or anything that is at all usefull.

Waste of time!

you donr even provide results

I was looking for a Sales course, this is not my first experience with Coursera. I got some certificates in 2016, to be honest with you I cannot say to be fully satisfied, I decided to give up. After four years, I had a look to some online Sales courses and at the end I decided to enroll to this one by watching a Craig's video. He is the Professor for whole course and the full Specialization, he is magnetic, he allowed me to understand concepts that I was unable to learn by reading books. I want to share my life experience of yesterday, having a drink with a friend of mine, we were at open air and we had a talking to a person close to us. This person introduced himself as a Biotechnologies Professor with experiences spent to international universities, he was just a bit proud of himself. He started talking about history, mainly with my friend and he started complaining with him. I said to me: this is my fish! I just started with a couple of impact questions, only with these I have been able to catch his attention, he turned his face and his whole body towards me. What about the rest? I had an experience like have a remote control in my hands, this is powerful! This is a message for Craig: here you have my personal standing ovation for you!!!

I'll be happy to receive your feedback. Alberto :)

Like many people I did not think much about sales... just knew that I am not a person to be selling anything and that was bad... So this course really opened up my skills in being confident and being able to sell myself way better than before. Great tools. It is a difficult year and this course was also a way to hopefully come out better in the next year.

The barter to exchange for something better with strangers however was not so easy with travel bans and trying to stay in social bubbles. I did however not just barter, I managed to invent a product (a course), put it online and really sell it and execute it. So I did not start with a pen but with just a poster on social media and upon return earned money (equivalent of a minimum monthly wage, in about half a month). There was a time I used to earn that money in a day being a consultant but this time it was something very new for me. I applied a lot of techniques to achieve this. Thank you! Very practical.

Thanks to Professor Craig and his team to demonstrate such an important course titled "Customer Segmentation and Prospecting''. I personally got a holistic view on sales preparation, communicating in LinkedIn or email or sms, identify knowledge, skill & discipline required for a high stake meeting and most importantly sales conversation. However, the course seems like suitable for North America but students of different culture will be equally benefited if the modify the worksheet accordance with their own culture. I have enjoyed tearing apart myself and it will be interesting if someone really hold the temptation to stay until completion.

Craig has offered me with every thing I was looking for for the initial sales conversation and practice, and all the lessons in this course is so useful and coming in handy most of the time.

The progress I have achieved has been unique and worthy of recognition. I hope that I can keep learning from Craig even though the courses are going to be expensive for someone like me from a developing country. This course, however, was so down-to-earth I saved just enough money for it.

It's a great course. In life u need the art of sales whatever u do learn the art of sales to get the most of the course u will need to do barter whether virtually or in reality u will get a sense of rejection and how to overcome it. u will get the tools and tips from Craig to be high performing salesman. Though lectures in course is a bit short but its wort it's duration.Try to do all stuffs including optional.

Well, It was such a great experience and very clear understanding toward this particular subject.

What is a SMART goal, what is the importance of Knowledge and afte knowledge skills and discipline, what are the 4 gear of sales conversation and what is the importance of exit door it was so much phenomenal I am really glad and thanks to Coursera and Mr. Craig. Mr. Craig is the HERA

It was a wonderful Course, I learn a lot , for instance, tools you need to use when you prospect for the first time who could be your customer, this course provides me the opportunity to have a better understanding what sales stand for. Thank you so much Craig Wortmann for doing this great course.

the coordinator Craig has such a dynamic personality and its narration is so good , that will help the learner to understand all about K/S/D Framework, arts of sales conversation, etc in a very simple language .If you desire to became a high performing sales person , this course will help you a lot.