About this Course

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Learner Career Outcomes

12%

started a new career after completing these courses

21%

got a tangible career benefit from this course
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Beginner Level
Approx. 18 hours to complete
English
Subtitles: English, Korean, Vietnamese

Skills you will gain

Business TransformationDigital StrategyBusiness ModelDisruptive Innovation

Learner Career Outcomes

12%

started a new career after completing these courses

21%

got a tangible career benefit from this course
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Beginner Level
Approx. 18 hours to complete
English
Subtitles: English, Korean, Vietnamese

Offered by

Indian School of Business logo

Indian School of Business

Syllabus - What you will learn from this course

Content RatingThumbs Up95%(2,173 ratings)Info
Week
1

Week 1

6 hours to complete

Technology-Enabled Disruptions

6 hours to complete
7 videos (Total 70 min), 3 readings, 3 quizzes
7 videos
Clayton Christensen's Disruptive Innovation Framework14m
The Nature of Technology Led Disruptions8m
Case Discussion: The Incumbent Value Network in the Music Industry7m
Case Discussion: Waves of Technology Disruption in the Music Industry8m
Case Discussion: Impact of Technological Innovation on Consumers and Artists9m
Case Discussion: Impact of Technological Innovation on the Recording Company12m
3 readings
Case Study: Sony, India45m
Suggested Readings45m
Where to seek help10m
1 practice exercise
Identification of a Disruptive Innovation2m
Week
2

Week 2

3 hours to complete

Online Business Models

3 hours to complete
5 videos (Total 58 min), 1 reading, 2 quizzes
5 videos
Management Challenges for Networked Businesses10m
Winner-take-all nature of competition amongst platform models5m
Response to Winner-take-all competition10m
Differences between platform and merchant models18m
1 reading
Suggested Readings1h
1 practice exercise
Identifying Platform Models2m
Week
3

Week 3

4 hours to complete

Designing Information Capabilities for Competitive Advantage

4 hours to complete
5 videos (Total 68 min), 2 readings, 3 quizzes
5 videos
Operating Models (Part 1)11m
Operation Models (Part 2)12m
Enterprise Systems13m
A Portfolio Approach to Managing IT Investments15m
2 readings
Case Study: Reliance Energy45m
Suggested Readings30m
1 practice exercise
Operating Model Design5m
Week
4

Week 4

5 hours to complete

Social Networks and Enterprise 2.0

5 hours to complete
5 videos (Total 70 min), 2 readings, 4 quizzes
5 videos
Network Analytics at MASTERFOODS7m
Network IT - Contests9m
Open Innovation Models24m
Interview with Harishankaran K, HackerRank19m
2 readings
Suggested Readings45m
References10m
2 practice exercises
Prediction Markets vs. Polls2m
Open vs. Closed Innovation2m

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About the Business Technology Management Specialization

With digital transformation, products and business models in today's competitive environment are increasingly being transformed by technology. This new digital economy places information technology (IT) at the centre of firm strategy and operations, and requires a new breed of IT managers and leaders who can examine technology through a business lens. The Business Technology Management Specialization will empower you with knowledge of the IT domain, project management, leadership and team building skills, and functional and analytical skills. These skills are critical skills for leveraging technology to create competitive advantage. This Specialization will introduce you to the IT-powered digital transformation that business are going through. It will enable you to understand how insightful executives leverage IT to create value and understand the competitive dynamics of industries that consume significant technology. It will also introduce you to Business Analytics in a world of digital media, including the right toolscape, like being able to run the Analytics Desktop with leading tools like RStudio and GitHub. Finally, this Specialization will introduce you to customer analytics and enable you to develop an appreciation of problem-solving, data collection, prediction and optimization that can be enabled using digital media tools. Video: Professor Deepa Mani speaks about the Specialization...
Business Technology Management

Frequently Asked Questions

  • Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:

    • The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
    • The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
  • When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

  • If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.

  • Yes, Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project. Learn more.

  • This Course doesn't carry university credit, but some universities may choose to accept Course Certificates for credit. Check with your institution to learn more. Online Degrees and Mastertrack™ Certificates on Coursera provide the opportunity to earn university credit.

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