We make thousands of decisions every day. Do I cross the road now, or wait for the oncoming truck to pass? Should I eat fries or a salad for lunch? How much should I tip the cab driver? We usually make these decisions with almost no thought, using what psychologists call “heuristics” – rules of thumb that enable us to navigate our lives. Without these mental shortcuts, we would be paralyzed by the multitude of daily choices. But in certain circumstances, these shortcuts lead to predictable errors – predictable, that is, if we know what to watch out for. Did you know, for example, that we are naturally biased towards selling investments that are doing well for us, but holding on to those that are doing poorly? Or that we often select sub-optimal insurance payment plans, and routinely purchase insurance that we don’t even need? And why do so many of us fail to enroll in our employer’s corporate retirement plans, even when the employer offers to match our contributions?
Behavioral FinanceDuke University
About this Course
Skills you will gain
- Behavioral Finance
- Cognitive Bias
- Behavioral Economics
Syllabus - What you will learn from this course
- 5 stars61.59%
- 4 stars25.78%
- 3 stars8.45%
- 2 stars2.42%
- 1 star1.73%
TOP REVIEWS FROM BEHAVIORAL FINANCE
This Course is really helpful to understand what goes inside the mind of investors and how they fall prey to the biases that may not work out in their favor in the long run.
Consolidated content which makes learning process easier. Readings and videos are complementary . It is great to learn what leads us to make mistakes in decision making process.
Very interesting and fun to learn. The slides could have more details or provide reading to better understand the concepts separate to the examples. Thoroughly enjoyed though, would recommend!
This course was a very good sum up of Daniel Kahneman's thinking fast and slow. Definitely recommend to everyone who would like to know more about our flaws or would like to refresh your knowledge.
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