About this Course
4.4
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The majority of businesses say they want to become more global. And business leaders say that the lack of people with global intelligence is the key constraint holding them back. This course will address both gaps — at the business and the personal level, it will focus on practical strategies for dealing with the real consequences of globalization....
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Flexible deadlines

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Beginner Level

Beginner Level

Clock

Suggested: 3 hours/week

Approx. 21 hours to complete
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English

Subtitles: English
Globe

100% online courses

Start instantly and learn at your own schedule.
Calendar

Flexible deadlines

Reset deadlines in accordance to your schedule.
Beginner Level

Beginner Level

Clock

Suggested: 3 hours/week

Approx. 21 hours to complete
Comment Dots

English

Subtitles: English

Syllabus - What you will learn from this course

1

Section
Clock
2 hours to complete

Week 1

Welcome to Week 1 of Globalization of Business Enterprise! We are delighted that you have chosen to take this course and look forward to engaging with you in the coming weeks, as we complete this journey through globalization together. In the following sections, you will find some important information to help you get off to a strong start in the course and to begin your learning in Week 1....
Reading
6 videos (Total 38 min), 4 readings, 1 quiz
Video6 videos
2. Frequently asked questions7m
3. Why might we be prone to globaloney?6m
4. Why do assessed levels of globalization matter? Social implications5m
5. Why do assessed levels of globalization matter? Business implications8m
6. Summary2m
Reading4 readings
Course Overview & Syllabus15m
About Week 115m
Survey - before starting the course15m
Required Reading Week 1: Globalization and Globaloney20m
Quiz1 practice exercise
Quiz 115m

2

Section
Clock
2 hours to complete

Week 2 - The CAGE Distance Framework

Week 1 focused on explaining that globalization isn’t complete and why that matters. Week 2 focuses on what globalization is rather than what it isn’t: it looks at the structure of the international interactions that do take place. It turns out that the lion’s share of them are concentrated between countries that are broadly similar to each other. This session also presents a research-based framework for diagnosing cross-country differences versus similarities: the CAGE distance framework, where “CAGE” is an acronym for Cultural, Administrative (institutional and political), Geographic and Economic distances between countries...
Reading
7 videos (Total 57 min), 3 readings, 1 quiz
Video7 videos
2. The law of distance12m
3. The CAGE distance framework10m
4. Implications of the CAGE framework: Keeping distances and differences in view8m
5. Implications of the CAGE framework: Developing strategies13m
6. Conclusions1m
A walk through Totto’s flagship store4m
Reading3 readings
About Week 215m
Taking Totto Global20m
Required Reading Week 2:20m
Quiz1 practice exercise
Quiz 215m

3

Section
Clock
2 hours to complete

Week 3 - Cultural Distance

This session will focus on the first dimension of the CAGE Distance Framework, namely Culture. Cultural distance encompasses differences in such things as religious beliefs, race/ethnicity, language, social norms and values. Our focus will be on how cultural differences at the national level affect international interactions and, particularly, international business. ...
Reading
5 videos (Total 51 min), 2 readings, 1 quiz
Video5 videos
2. Cultural globaloney?14m
3. Cultural distances and international interactions11m
4. Deep(er) cultural differences7m
5. Stretching across cultures5m
Reading2 readings
About Week 315m
Required Reading Week 3:20m
Quiz1 practice exercise
Quiz 320m

4

Section
Clock
2 hours to complete

Week 4 - Administrative Distance

This session will focus on the second dimension of the CAGE Distance Framework, namely Administrative Distance. Administrative attributes specific to a particular country, such as autocratic policies or weak institutions and high levels of corruption, profoundly affect that country’s international connections—but so do bilateral/multilateral factors, such as whether two countries are part of the same regional trading agreement, or had a colony-colonizer relationship in the past. This session will provide you with greater insight into how differences in such respects matter, with a particular emphasis on variations in how business enterprises are structured and governed around the world....
Reading
6 videos (Total 55 min), 3 readings, 1 quiz
Video6 videos
2. Administrative globaloney?8m
3. Administrative distances and international interactions6m
4. Differences in business administration around the world9m
5. Patterns in the differences15m
6. Possible explanations10m
Reading3 readings
About Week 415m
Required Reading Week 4:20m
Instructions10m
Quiz1 practice exercise
Quiz 414m

Instructor

Pankaj Ghemawat

Professor of Strategic Management Anselmo Rubiralta Chair of Strategy and Globalization
Department of Strategic Management

About IESE Business School

For over fifty years, IESE, the graduate business school of the University of Navarra, has been at the forefront of management education, developing and inspiring business leaders who strive to make a deep, positive and lasting impact on the people, companies and society they serve....

Frequently Asked Questions

  • Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.

  • When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

More questions? Visit the Learner Help Center.