About this Course

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Flexible deadlines
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Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Beginner Level
Approx. 6 hours to complete
Spanish

Skills you will gain

  • Survey Research
  • Consumer Behaviour
  • Market Data
  • Marketing
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Beginner Level
Approx. 6 hours to complete
Spanish

Instructor

Offered by

Placeholder

IE Business School

Syllabus - What you will learn from this course

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Week
1
Week 1
1 hour to complete

Consumer Behavioral Fundamentals

1 hour to complete
7 videos (Total 32 min), 2 readings, 1 quiz
Week
2
Week 2
2 hours to complete

The Consumer Decision Process

2 hours to complete
9 videos (Total 53 min), 1 reading, 1 quiz
Week
3
Week 3
1 hour to complete

Marketing Research Fundamentals

1 hour to complete
11 videos (Total 54 min)
Week
4
Week 4
2 hours to complete

Marketing Research Data Collection & Analysis

2 hours to complete
15 videos (Total 78 min), 1 reading, 1 quiz

Reviews

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About the Estrategia de marketing Specialization

Estrategia de marketing

Frequently Asked Questions

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