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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

12,642 ratings
4,054 reviews

About the Course

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 Learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( The course was initially launched in 2015, and has been updated in April 2020. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and

Top reviews


May 28, 2020

This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.


Oct 09, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

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1401 - 1425 of 3,964 Reviews for Marketing in a Digital World

By Mary A N

Sep 23, 2016

this course is a beneficiary course for those studying marketing,i like the course.

By Tugba S

Oct 27, 2020

Greater than I ever expected! Great to be part of this global learning experience.


Sep 15, 2020

Gained more knowledge about how digital marketing is success throughout the world!

By Shirish D

Aug 28, 2020

Good Course case study were very help full .. i really like way course is designed

By Guillermo I A S

Aug 05, 2020

Very good course to learn about new marketing models applied in the digital world.

By Shivam S

May 19, 2020

Amazing Courses with full analysis and It will 100% benefit to upgrade your level.

By Ajeeth J

Apr 30, 2020

At the age of 50++ learnt a lot of new things! I enjoyed it very much...thank you!

By sanjay r

Jan 28, 2020

Great way to master importance digital marketing strategies through live examples.

By Vibol M

Dec 17, 2017

It bring me to new world of high techno concept. Very useful and powerful concept.

By Ammar P

Dec 27, 2016

Amazing Course. Loved it. Learnt a lot about the digital perspective of Marketing.

By Eleonora C

Aug 09, 2016

Interesting lectures and crystal clear concepts - thanks to Professor Rindfleisch.

By Nikita C

May 21, 2016

Great course. I learned so much new information. Very cool and informative course.

By Anuradha. C

Sep 03, 2020

It was really an great experience to know many things about the Digital Marketing

By Harish G

Jul 27, 2020

Professor Aric is awesome. Course content is amazing and with real-life examples.

By Abdulaziz M

Jul 27, 2020

Great course. Learned so much about digital marketing. Only wish it was longer :D

By Md. S S B

Jul 02, 2020

It was a really a enjoyble course and glad to know many new thinks about business

By Trafa K

May 29, 2020

it is the time that studies online, it is amazing to learn this course. I like it


May 22, 2020

super experience doing this course and I developed lot of skills from this course

By nasratullah a

May 16, 2020

that was really useful course well explanation of all topic and I really enjoyed.

By Abishai N

Mar 29, 2020

Amazing course for those who want to discover new things about digital marketing.

By Inga C

Oct 13, 2019

An excellent starting point to the Digital World! I highly recommend this course.

By Beatrice B

Dec 21, 2017

Loved this first course of the specialisation and can't wait to start the others!

By Adhokshaja P

Jul 18, 2017

Best course for anyone who is trying to understand business in the digital space.

By Jose S

May 29, 2016

Wonderful instructor, explained it all nicely, really decent course, very modern.

By Samira S

Oct 21, 2020

One of the best courses on Coursera. Highly productive 4 weeks. Learnt so much.