About this Course

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Learner Career Outcomes

38%

started a new career after completing these courses

36%

got a tangible career benefit from this course
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Beginner Level
Approx. 27 hours to complete
English

Skills you will gain

Digital MarketingMarketingPricing StrategiesMarketing MixProduct Strategies

Learner Career Outcomes

38%

started a new career after completing these courses

36%

got a tangible career benefit from this course
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Beginner Level
Approx. 27 hours to complete
English

Offered by

Placeholder

University of Illinois at Urbana-Champaign

Start working towards your Master's degree

This course is part of the 100% online Master of Business Administration (iMBA) from University of Illinois at Urbana-Champaign. If you are admitted to the full program, your courses count towards your degree learning.

Syllabus - What you will learn from this course

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Week
1

Week 1

8 hours to complete

COURSE OVERVIEW AND HOW DIGITAL TOOLS ARE CHANGING PRODUCT

8 hours to complete
10 videos (Total 72 min), 8 readings, 8 quizzes
Week
2

Week 2

7 hours to complete

HOW DIGITAL TOOLS ARE CHANGING PROMOTION

7 hours to complete
8 videos (Total 58 min), 3 readings, 7 quizzes
Week
3

Week 3

6 hours to complete

HOW DIGITAL TOOLS ARE CHANGING PLACEMENT

6 hours to complete
8 videos (Total 63 min), 3 readings, 7 quizzes
Week
4

Week 4

6 hours to complete

HOW DIGITAL TOOLS ARE CHANGING PRICE

6 hours to complete
9 videos (Total 58 min), 4 readings, 7 quizzes

Reviews

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About the Digital Marketing Specialization

Digital Marketing

Frequently Asked Questions

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