About this Course

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Learner Career Outcomes

33%

started a new career after completing these courses

35%

got a tangible career benefit from this course

13%

got a pay increase or promotion
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Approx. 18 hours to complete
English

Skills you will gain

Mobile MarketingSocial MediaPlanningDigital Marketing

Learner Career Outcomes

33%

started a new career after completing these courses

35%

got a tangible career benefit from this course

13%

got a pay increase or promotion
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Approx. 18 hours to complete
English

Offered by

Placeholder

University of Illinois at Urbana-Champaign

Start working towards your Master's degree

This course is part of the 100% online Master of Business Administration (iMBA) from University of Illinois at Urbana-Champaign. If you are admitted to the full program, your courses count towards your degree learning.

Syllabus - What you will learn from this course

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Week
1

Week 1

5 hours to complete

Course Overview and Optimizing Your Digital Assets

5 hours to complete
9 videos (Total 82 min), 9 readings, 2 quizzes
Week
2

Week 2

5 hours to complete

Online and Video Marketing

5 hours to complete
8 videos (Total 59 min), 3 readings, 2 quizzes
Week
3

Week 3

3 hours to complete

Social and Email Marketing

3 hours to complete
8 videos (Total 67 min), 3 readings, 1 quiz
Week
4

Week 4

5 hours to complete

Putting It All Together for Your Digital Plan

5 hours to complete
8 videos (Total 69 min), 4 readings, 2 quizzes

Reviews

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About the Digital Marketing Specialization

Digital Marketing

Frequently Asked Questions

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