Positioning is the heart of any Marketing Strategy, the core that you must get right. It does not matter whether you start with a clearly defined target group or with a differential value proposition: you will need end up with a clear segment or segments upon which we build our Marketing Plan.
About this Course
Skills you will gain
- 5 stars64.78%
- 4 stars23.36%
- 3 stars7.59%
- 2 stars1.95%
- 1 star2.30%
TOP REVIEWS FROM POSITIONING: WHAT YOU NEED FOR A SUCCESSFUL MARKETING STRATEGY
Very good presentation skills and quality of the informations presented. I would suggest to provide scripts/and presentations to ease the studying process.
it was a great experience and modular course for to under stand market and sell the products in difference environment
Informational course. I liked the first one in this series a bit more. Also, I feel like the quiz questions were "so so" in their clarity. Just my opinion.
Great course to learn about Positioning and Marketing Strategy. I highly recommend this course. Thank you for offering this valuable course to me
About the Marketing Strategy Specialization
Frequently Asked Questions
When will I have access to the lectures and assignments?
What will I get if I subscribe to this Specialization?
Is financial aid available?
More questions? Visit the Learner Help Center.