This course weds business strategy with the principles of macroeconomics. It offers valuable a powerful toolbox together with cases and lessons across all major functions of business, management, from finance, operations management, and marketing to human resource management, organizational behavior, statistics, and, of course, business strategy.
Offered By
Strategic Business Management - Macroeconomics
University of California, Irvine
About this Course
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Beginner Level
Approx. 41 hours to complete
Suggested: 11 weeks of study, 2-3 hours a week
English
Subtitles: English
Offered by
University of California, Irvine
Since 1965, the University of California, Irvine has combined the strengths of a major research university with the bounty of an incomparable Southern California location. UCI’s unyielding commitment to rigorous academics, cutting-edge research, and leadership and character development makes the campus a driving force for innovation and discovery that serves our local, national and global communities in many ways.
Syllabus - What you will learn from this course
3 hours to complete
An Overview of Modern Macroeconomics
3 hours to complete
8 videos (Total 68 min), 2 readings, 1 quiz
8 videos
From Macro Problems and Tools to Strategic Business Cycle Management4m
Macroeconomics in Your Business and Personal Lives9m
Microeconomics vs. Macroeconomics5m
The Big Macroeconomic Issues, Part One10m
The Big Macroeconomic Issues, Part Two4m
The Major Macroeconomic Policy Tools12m
The Ups and Downs of the Business Cycle11m
2 readings
Syllabus10m
Weekly Topics1h
1 practice exercise
Lesson 115m
2 hours to complete
The Aggregate Supply-Aggregate Demand Model
2 hours to complete
9 videos (Total 64 min), 1 reading, 1 quiz
9 videos
A "Price Adjustment Mechanism" or Income Adjustment Mechanism?3m
The Emergence of John Maynard Keynes4m
Say's Law7m
The Quantity Theory of Money8m
The Aggregate Supply-Aggregate Demand Model3m
Why the Aggregate Demand Curve Slopes Down8m
Why the AD Curve Shifts11m
Shifts in the Aggregate Supply Curve11m
1 reading
Weekly Topics1h
1 practice exercise
Lesson 215m
2 hours to complete
The Keynesian Model and Fiscal Policy
2 hours to complete
8 videos (Total 69 min), 1 reading, 1 quiz
8 videos
The Coming of John Maynard Keynes7m
The Analysis of the Keynesian Model, Part One12m
Analysis of the Keynesian Model, Part Two13m
The Keynesian Expenditure Multiplier8m
Closing Recessionary and Inflationary Gaps5m
Closing An Inflationary Gap and Tax Cuts Versus Government Spending7m
The Keynesian Model Then and Now7m
1 reading
Weekly Topics1h
1 practice exercise
Lesson 315m
2 hours to complete
Monetary Policy and Business Strategy
2 hours to complete
10 videos (Total 71 min), 1 reading, 1 quiz
10 videos
All About Interest Rates7m
The Kinds and Functions of Money4m
Determinants of Money Demand5m
How Paper Money is Created and the Money Multiplier8m
The Money Supply Multiplier and Where Money Comes From6m
The Nuts and Bolts of Monetary Policy8m
Using Monetary Policy to Close Recessionary and Inflationary Gaps6m
Monetary Versus Fiscal Policy4m
Monetary Policy and Strategic Business and Money Management12m
1 reading
Weekly Topics1h
1 practice exercise
Lesson 415m
4.8
5 ReviewsTop reviews from Strategic Business Management - Macroeconomics
Just loved it. Learnt a lot which wouldn't have been possible without this course.
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Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.
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