About this Course

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Learner Career Outcomes

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started a new career after completing these courses

36%

got a tangible career benefit from this course
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Course 2 of 5 in the
Flexible deadlines
Reset deadlines in accordance to your schedule.
Beginner Level
Approx. 8 hours to complete
English
Subtitles: French, Portuguese (Brazilian), Russian, English, Spanish

Skills you will gain

CreativityAdobe IllustratorHistoryGraphicsAdobe Indesign

Learner Career Outcomes

33%

started a new career after completing these courses

36%

got a tangible career benefit from this course
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Course 2 of 5 in the
Flexible deadlines
Reset deadlines in accordance to your schedule.
Beginner Level
Approx. 8 hours to complete
English
Subtitles: French, Portuguese (Brazilian), Russian, English, Spanish

Instructor

Offered by

Placeholder

California Institute of the Arts

Syllabus - What you will learn from this course

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Week
1

Week 1

2 hours to complete

Week 1: Talking Type

2 hours to complete
6 videos (Total 21 min), 9 readings, 2 quizzes
6 videos
Font versus Typeface4m
Stroke and Proportion4m
Type Anatomy2m
Measuring Type3m
Choosing a Typeface4m
9 readings
About this Course5m
About the Assignments5m
Course Tools5m
Instructor Presence and Staff Support 1m
Forum Guidelines2m
Requesting Peer Reviews2m
Academic Integrity2m
Additional Resources10m
Reviewing key terms5m
2 practice exercises
Type Terms30m
Describing Type30m
Week
2

Week 2

2 hours to complete

Week 2: Typefaces and their Stories

2 hours to complete
7 videos (Total 26 min), 2 readings, 1 quiz
7 videos
Bembo: Humanist Letters3m
Didot: Enlightened Refinement3m
Clarendon: Type for the Masses3m
Futura: the Typographic Avant-Garde4m
Helvetica: International Modern3m
Scala Sans: Typographic Remix3m
2 readings
Prepare Yourself1m
Research Sources5m
Week
3

Week 3

1 hour to complete

Week 3: Putting Type to Work

1 hour to complete
6 videos (Total 26 min)
6 videos
Typographic Space5m
Page Space5m
The Grid4m
Creating Hierarchy3m
Typographic Conventions5m
Week
4

Week 4

3 hours to complete

Week 4: Making Meaningful Type

3 hours to complete
4 videos (Total 17 min), 1 reading, 1 quiz
4 videos
Typesetting with Expression5m
Beyond Typesetting4m
The Typographic Poster4m
1 reading
Course Credits2m

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About the Graphic Design Specialization

Graphic design is all around us, in a myriad of forms, both on screen and in print, yet it is always made up of images and words to create a communication goal. This four-course sequence exposes students to the fundamental skills required to make sophisticated graphic design: process, historical context, and communication through image-making and typography. The sequence is completed by a capstone project that applies the skills of each course and peer feedback in a finished branding project suitable for a professional portfolio. The goal of this specialization is to equip learners with a set of transferable formal and conceptual tools for “making and communicating” in the field of graphic design. This core skill set will equip learners for formal studies in graphic design, and a starting point for further work in interface design, motion graphics, and editorial design....
Graphic Design

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