Educational and eye opening, the instructor offered amazing content with examples and links to further look into the topics mentioned. A great tool to have for anyone in business, sales, or marketing.
Pleasant tone, many tangible illustrations that bring the theory to life. Well-balanced pace. Could be complemented by a practical exercise - but perfect for working professionals who have less time.
By Jon G
•I thoroughly enjoyed Viral Marketing and How to Craft Contagious Content! Jonah Berger does a fantastic job. I look forward to reading his book The Catalyst - How to Change Anyone’s Mind.
By Asma A
•great course! easy to understand and easy to complete! Not to mention, the course videos itself are very engaging and well crafted. Thanks for making it available online and free of cost!
By 武利鑫
•This course is very useful for marketers and advertisers , because craft customers content is the first stage for sales, viral marketing will help firm got many customers in a short time.
By Dipra J
•The whole course was very interesting and helped me to learn new startegies. I really liked the way Mr. Jonah explained a topic seamlessly and used examples to make it clear. Thank you!
By Anna S R
•Very interesting information and great teacher! It's hard for me to focus on things and he managed to get my unbiased attention thanks to talking clearly, easy and using good examples.
By Anna A
•Fantastic course!!!! Thank you so much!!!
I started it because of natural curiosity, but I found so many useful tips for my job!!!!! It's incredible!!!!
Brief, informative and gripping!
By Jeevan L
•Extremely thankful to Coursera and Professor Jonah Berger for such informative content. I will be revisiting the videos, gonna be very useful for myself and my students. Big thanks.
By Vladislav T
•I find this course absolutely useful and interesting. Profesor Jonah explains all topics so clearly that is is impossible not to understand it. Looking forward to buy one of his books
By Itika V
•Professor Berger was really illustrative, all the examples he gave during the lecture not only helped to understand the ideas completely but also made the lectures super interesting.
By CHANDRAKETAN S
•Nicely planned with the factors about marketing being discussed in detail. A Must for any person as it teaches a lot about communication, human behavior as well as our own responses.
By claudine l c m
•It was nice having this short term course finished now.How I love it.however, could I get a certificate out from this course? I mean a free one?Well anyway, thanks so much for this.
By Kunga S
•It is an amazing course. Simple yet explains quite a lot about marketing through effective examples.
A must to learn course for everyone and at any level , beginner or intermediate.
By Lokesh M
•This is the best marketing information course ever I've seen... Amazing insights into the Science behind the Hit or Flop of the product or campaign... Thank you so much Professor...
By Anurag W
•This course helped me alot! Professor Jonah opened up a new ways to look at content creation. His example based and simple to understand course Is sure to help anyone who enrolls!
By Mugdha B
•It was a very helpful course. Mr. Berger was exceptional with his examples and explanation. His book is exemplary. I find use of his concepts in my daily business conduct. Thanks!
By Aphelele J
•The content is very informative and provides an understanding of why some things become popular than other and how to market your product or service to better reach more audience
By Marie-Laure L
•It’s an interesting and fun course if marketing and content creation are applicable to your career. I took this class while unemployed and it was such a breeze. Highly recommend!
By James H
•The course teach me lots of stratagies and methods that make me get to know about how the contagious marketing skills are crafted. It is really helpful to my future developement.
By Idan L
•Finally a course that breaks down the components of what is engaging (or at least memorable) and what is not. It would actually have been longer! I would have loved to hear more.
By Shubham J
•Professor Jonah has beautifully captured and simply explained the real life examples around us. The found the course really intriguing. Moreover, it isn't very demanding as well!
By Carlos A
•It's very fun to watch with some brilliant Ad examples. It's only too expensive for me to buy a certificate (87€ for a 4 hour course isn't worth it). Anyways, loved the course !
By Mah
•It was a great course.
Would you please let me know when you will send my certificate?
Thank you very much,
Seyedeh Fatemeh Mostafvai Shirazi
PhD in Tourism Business and Marketing
By Mike H
•Great Course. You been to develop a thought process that enables you to underrstand how crafting content to engage social and the different strategies depending on the product
By Michelle M
•The course was presented in a manner that kept me engaged every step of the way. It helped me to think about my business marketing differently. Thank you for this introduction.
By Anna V
•Insightful course with basics of communications provided in understandable well-structured and concise format. Friendly professor and a lot of illustrative examples. Perfect :)