How does a good idea become a viable business opportunity? What is entrepreneurship and who fits the profile of an entrepreneur? This introductory course is designed to introduce you to the foundational concepts of entrepreneurship, including the definition of entrepreneurship, the profile of the entrepreneur, the difference between entrepreneurship and entrepreneurial management, and the role of venture creation in society. You’ll explore where technology entrepreneurship and impact entrepreneurship align and where they diverge, and you’ll learn proven techniques for identifying the opportunity, assessing the opportunity, hypothesis testing and creating a prototype.
This course is part of the Entrepreneurship Specialization
About this Course
Skills you will gain
- Discovery-Driven Planning
- Elevator Pitch
Syllabus - What you will learn from this course
Introduction and Course Materials
Module 1: Introduction to Entrepreneurship
Module 2: Opportunity Analysis
Module 3: Markets, Need-Finding and Planning
Module 4: Pitching, Testing, and Prototyping
- 5 stars82.39%
- 4 stars15.28%
- 3 stars1.72%
- 2 stars0.24%
- 1 star0.34%
TOP REVIEWS FROM ENTREPRENEURSHIP 1: DEVELOPING THE OPPORTUNITY
Coursera is the best,,, I’ve always thought going to school was all you need to acquire the knowledge you want... But now I no you can be home and acquire your knowledge through the help of coursera..
Amazing knowledge of every single details about entreprenueship opprtunity, How to think, test, expand your assumption and how to do the developing of the Idea step by step!. ITS WORTH IT
Great course providing insights on developing a market-fit product using iterative approach, prototyping and getting feedback through interviews and surveys for the product that we are developing.
Nice insight, despite having had entrepreneurship and business knowledge, this course is giving me a lot of material to work with for now and the future. Hope it will keep up the high standards
About the Entrepreneurship Specialization
Frequently Asked Questions
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