University of Pennsylvania

Retail Digital Supply Chain

Santiago Gallino

Instructor: Santiago Gallino

4,679 already enrolled

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
4.5

(105 reviews)

Beginner level
No prior experience required
7 hours to complete
3 weeks at 2 hours a week
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
4.5

(105 reviews)

Beginner level
No prior experience required
7 hours to complete
3 weeks at 2 hours a week
Flexible schedule
Learn at your own pace

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

4 quizzes

Taught in English

See how employees at top companies are mastering in-demand skills

Placeholder

Build your subject-matter expertise

This course is part of the Omnichannel Retail Strategy Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate
Placeholder
Placeholder

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV

Share it on social media and in your performance review

Placeholder

There are 4 modules in this course

In this module, you will begin to explore the challenges and opportunities that retail supply chains are experiencing today. You'll develop a clear definition of supply chains and gain an understanding of the fundamentals of product flow. You will also assess the characteristics of an efficient supply chain when considering how to best connect a customer to their desired product in both traditional and digital retail. By the end of this module, you will be able to identify the digital capabilities needed for any retailer who wants to navigate the digital transformation in retail.

What's included

5 videos1 reading1 quiz

In this module, you will discuss the importance of supply chain analytics as a digital capability. You will build a framework for understanding the different types of analytics—descriptive, diagnostic, predictive, and prescriptive—and will assess the impact that each has on a retailer's ability to identify a problem, understand the cause, and ultimately determine what tools can be leveraged to solve the problem. By the end of this module, you will be able to demonstrate the value of supply chain analysis to contribute to efficient decision-making within your organization.

What's included

7 videos1 reading1 quiz

In this module, you'll examine how digital platforms have driven disruption in retail. You'll identify examples of companies who have successfully transformed the retail industry and analyze the strengths and weaknesses of digital platform formats, comparing traditional online retailers with more relevant e-commerce approaches. By the end of this module, you'll determine the importance of an integrated retail approach and why it's important to be dynamic in both the physical and digital retail landscapes.

What's included

3 videos1 reading1 quiz

In this module, you'll do a deep dive into what makes a retailer successful by examining the importance of focusing on customer-driven decisions. You'll utilize the information fulfillment matrix to better understand how retailers meet customer demand and will examine a study on what drives customer tradeoff decision making. By the end of this module, you'll be better able to leverage technology in an omnichannel retail approach to be successful across various retail industries.

What's included

5 videos1 reading1 quiz

Instructor

Instructor ratings
4.7 (33 ratings)
Santiago Gallino
University of Pennsylvania
1 Course4,679 learners

Offered by

Recommended if you're interested in Business Strategy

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

Learner reviews

Showing 3 of 105

4.5

105 reviews

  • 5 stars

    71.81%

  • 4 stars

    18.18%

  • 3 stars

    2.72%

  • 2 stars

    5.45%

  • 1 star

    1.81%

JD
4

Reviewed on Apr 21, 2022

PK
5

Reviewed on May 12, 2022

MR
5

Reviewed on Oct 30, 2021

New to Business Strategy? Start here.

Placeholder

Open new doors with Coursera Plus

Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions