Okay, so my colleague Linda Hill earlier today quoted Nelson Man, Nelson Mandela, as saying that one of the things that a leader does in an organization is find everyone's slice of genius and I love that phrase. And I think right now in a lot of organizations we do a poor job of tapping into people's slice of genius, in a couple different ways. First of all, we assume we know where it is in advance basically at the time we hire them and we don't revisit that over time. And we assume that it’s got to be very close, closely related to their formal job where they sit on the org chart, what they’re supposed to be doing for a living. We assume that the innovators hang out in the RND functions. We assume the creative people are there. We assume the very fastidious people probably sit in accounting and other related functions. And if you’re a slice of genius, for whatever reason, isn't very tightly coupled to where you sit on the org chart, we don't really have a good way to tap into that. And that's absolutely not the case on the web, and especially with Web 2.0. Your status on the web is completely unrelated to where you sit on any formal org chart, cause there isn't such a thing on the web. Instead it's related to the abilities and the expertise and the knowledge that you demonstrate over time, and that attracts links and tags and votes, and ratings, and all these interesting mechanisms we have to let expertise emerge on the web. So inside organizations today, expertise is assumed and on the web expertise is emergent. And my radical remedy is not to go, do away with assumed expertise, but to complement it with emergent expertise. And to make a very sincere effort to bring this web approach and this web energy, and web 2.0 in particular inside the company, create what I call enterprise 2.0, which is a technology environment where expertise is emergent. And in addition to whatever your formal job description is, the rest of your organization is aware of your slice of genius and has a great way to access it and make use of it.