Course Intro

View Syllabus

Skills You'll Learn

2. Understand the cumulative value of customer loyalty, 3. Understand how processes and legacy systems are key obstacles to implementing customer centricity, 1. Understand the economic value of customer centricity, 5. Understand why the role of chief customer officer must be created at the corporate level to coordinate and integrate activities across products and business units, 4. Understand why a shift away the cost accounting system is crucial for creating a customer centric organization

From the lesson

Introduction to Customer Centricity

Taught By

  • Placeholder

    Jagdish Sheth

Explore our Catalog

Join for free and get personalized recommendations, updates and offers.