Gies Online Programs

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Skills You'll Learn

Digital Marketing, Marketing Analytics, Marketing Plan, Search Advertising, Marketing Performance Measurement And Management

Reviews

4.5 (568 ratings)

  • 5 stars
    74.82%
  • 4 stars
    14.61%
  • 3 stars
    4.40%
  • 2 stars
    1.93%
  • 1 star
    4.22%

VL

Mar 2, 2020

Good hands on exercise. Power tools is really a good choice since most people don’t know much about it - therefore it trains our ability on research and use of (overwhelming) information.

AM

Dec 5, 2017

Really informative course which gives a lot of insight into digital marketing ! Highly recommend this course to anyone out there looking to gain new insights into marketing

From the lesson

Module 6 Final Digital Marketing Plan Submission

In this module, you will bring together the previous module submissions in a final report

Taught By

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    Aric Rindfleisch

    John M. Jones Professor of Marketing

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    Kevin Hartman

    Visiting Professor & Head of Analytics at Google

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    Vishal Sachdev

    Clinical Assistant Professor , Director, Illinois MakerLab

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    Mike Yao

    Professor of Digital Media, Department Head

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