1.5. Fijación de precios basada en la competencia

From the course by IE Business School
Estrategia de precios
132 ratings
IE Business School
132 ratings
Course 2 of 5 in the Specialization Implementación del Marketing Mix
From the lesson
La fijación de precios y la curva de la demanda

Meet the Instructors

  • Martin Boehm
    Martin Boehm
    Professor of Marketing
    Dean of IE Business School

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