This week's topics explore the dynamics of managing a crisis in a digital communication era with an integrated crisis communication framework. You will examine major scholars and crisis resources, and document your understanding of crisis communication ethics through a crisis scenario response. You will explore the major concepts and theories of crisis communication, identify best practices for creating crisis messages, and articulate the meaning and practice of communication ethics for crisis events. There will be one cumulative peer-graded assignment to assess your knowledge of all the learning objectives in this week. While completing this assignment, you will apply crisis concepts and devise strategies for communicating with various stakeholders. Acquiring these new interpretation skills will strengthen your responses to crisis scenarios and reinforce your understanding of the crisis planning and managing phases, as well. Additionally, you will learn about the primary components and definitions of crisis and differentiate between risk, problem, disaster, and paracrisis. You will use your new interpretation skills to shape responses to crisis scenarios using technology tools.